(PR NEWSWIRE) NetGravity Opens Four New Offices to Support Rapidly Increas
NetGravity Opens Four New Offices to Support Rapidly Increasing Online Ad
Revenues, Projected to Reach More Than $9 Billion by 2002
Dallas Office Wins Garden.com, Which Joins NetGravity's More Than
40 E-commerce Customers; Chicago Office Solidifies NetGravity's More Than
30% Marketshare Among Publishers by Signing Detroit Newspapers; New Offices
Also Opened in L.A. and Boston Areas
SAN MATEO, Calif., Feb. 25 /PRNewswire/ -- NetGravity (Nasdaq: NETG), the
market leader in online advertising and direct marketing management solutions,
today announced the company is expanding its presence nationwide to better
serve customers and meet the growing demand for online ad management
solutions. NetGravity's expansion includes satellite offices in El Segundo,
California; Lowell, Massachusetts; Chicago, Illinois; and Dallas, Texas. The
new offices serve preeminent customers such as Garden.com, a leading retailer
of gardening products, information and services and Detroit Newspapers, a
provider of advertising solutions to a range of publications, such as the
Detroit Free Press. These customers have selected NetGravity's solutions for
their superior ad management capabilities, as well as the company's ability to
provide local support.
"The world of online advertising has experienced a great boom in the past
year and the emergence of interactive marketing is poised to take off this
year," said John Danner, chairmand and chief executive officer for NetGravity.
"As the industry leader, we plan on driving this new market."
Garden.com, a NetGravity Dallas customer, uses NetGravity's unique
targeting and flexible advertising solutions to serve specially targeted ads
promoting features such as discounts and credits. "Garden.com uses
NetGravity's AdServer for a lot more than just traditional banner ads because
of its extensibility, reliability and system performance," said Andy Martin,
chief technology officer of Garden.com. "Not only have we been extremely happy
with NetGravity's AdServer technology, but the support we get from the Dallas
office has been superior."
"Dallas is a perfect location for a NetGravity satellite office. We have
witnessed an influx of high-technology industries emerging or expanding in
this area, and NetGravity now has greater flexibility and resources to address
their interactive marketing management needs," said Tina Gravel, territory
sales manager of NetGravity Dallas.
Detroit Newspapers is based in Michigan and also uses NetGravity AdServer.
"NetGravity has helped elevate us to the cutting edge of advertising
targeting. Thanks to their efforts, we've been able to sell advertising that
is targeted by domain to a number of local advertisers with very good
results," said Rick Ratliff, director of new media for Detroit Newspapers.
About NetGravity
NetGravity is a leading provider of mission-critical online advertising
and direct marketing solutions. NetGravity delivers a range of comprehensive
software and service solutions to reliably manage, target and analyze online
campaigns for advertising agencies, Web publishers, merchants and networks of
sites. The company's worldwide customer base numbers more than 325, including
many of the leading advertising agencies and most frequently visited websites.
NetGravity was founded in 1995 and has headquarters in San Mateo, Calif.
NetGravity's common stock trades on The Nasdaq Stock Market(SM) under the
symbol NETG. For more information, please call 650-425-6000 or visit
netgravity.com.
SOURCE NetGravity, Inc. |
