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Technology Stocks : Altaba Inc. (formerly Yahoo)
AABA 19.630.0%Nov 6 4:00 PM EST

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To: HG who wrote (20236)2/25/1999 9:02:00 PM
From: Sean Sheldon  Read Replies (3) of 27307
 
To All

A friend of mine told me today that CNBC mentioned some kind of program can be downloaded from the web such that the banner advertisements that the web pages display won't be displayed once the program has been downloaded and run.

If YHOO is dependent upon banner ads for revenue won't that hurt YHOO's revenue if the user were to run such a program and view YHOO's web page and the banner ads don't get displayed? The banner ad sponsors will find out and stop paying YHOO!!!

Can YHOO do or is YHOO doing something to alleviate the problem?

Is this really a problem ?

Please comment

Thanks
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