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Technology Stocks : Amazon.com, Inc. (AMZN)

AMZN 226.19

-1.8%

Dec 12 9:30 AM EST

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To: H James Morris who wrote (43028)	2/28/1999 9:58:00 AM
From: Cap_Loss_Cfwd	Read Replies (1) of 164684

''The competition can watch Amazon and learn,'' says Kate Delhagen, director of online retail strategies for Forrester Research Inc. But ''that's a totally different experience than the kind of DNA transfer that has been happening between Drugstore and Amazon.'' The only DNA transfer I am aware of is the involuntary one I and my fellow shorts have received from Bezos and his crony analysts "To make sure it can fill prescriptions as promised --within three to five days--drugstore.com turned to RxAmerica. The Fort Worth mail-order pharmacy handles 25,000 orders a week by mail and says it has the capacity to quadruple its business. The partnership with RxAmerica also gives drugstore .com lower wholesale prices on drugs." As postal workers and junkies the world over eagerly await the first shipments from drugstore.com, I have been considering the following question. Why would anyone buy prescriptions or shampoo over the net when virtually every urban American has a pharmacy within one mile and in many cases there is one in the local grocery store? It cannot be convenience since the transaction effort (mailing in prescriptions, etc.) seems to be even higher than with a traditional pharmacy and three to five days is poor turnaround. For disabled people I believe many brick and morter pharmacies offer delivery. It cannot be cost since the transaction costs (with shipping) must be just as high. I also wonder what kind of qualified pharmacist would want to fill prescriptions from a computer screen in a Bezos-type sweatshop environment and what kind of filling/shipping error rate will occur. It is one thing to get the wrong book, but quite another to get the wrong blood-pressure medicine. I frankly see this move as one of desperation. It must have been the purple-haired guys in Amazon shipping that saw the synergy between music and drugs.

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