Gil, thanks for a reasonable approach.
If I could comment-
3. ... you can wake up to a major event that delays opening and find yourself 10 pts under water before you can even know whats going on...
Yes, that is scary for me. It's a risk.
On the other hand, how many longs would be willing to sell their shares today for $15? That's a huge amount of profit to leave laying on the table with no end of market risk. Also, there were buyers in the low twenties. If these folks stayed long, they are $10 under water now. I will be $10 underwater at $29.
Wish ya'll had options!
because the management can issue new stock in unlimited amounts if the shorts need to cover at the peak and management gets a great price. Go ahead, start diluting. This company is going to need to spend a boatload to grow their company. This seems to me to be in conflict with the cost containment efforts they have instituted.
In the long run, getting JBOH in order, reducing costs, and running a tight ship is how I would do it. I'm not a goo-roo like Jeff Bezos who spends money like water and made a success of it. However, that is the growth game.
Which isn't what is being played, IMO- it's a funky half-game going on.
As for advertising- Great. Bring it on. I hope they have time to re-do the application brochure so they can take the stickers out that say "We don't offer this software anymore." The more the merrier. Let's see if they can handle the traffic any better than everyone else. You see, every coin has two sides- and sometimes even an edge.
Good luck to all |
