Any info about Iomega (IOM)? Message Board

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Non-Tech : Any info about Iomega (IOM)?

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To: Cogito who wrote (16561)	2/13/1997 11:35:00 AM
From: Joel Sternberg	of 58324

>One, KE has stated that Iomega will not sell drives at a loss. He has repeatedly stressed that the plan is to reduce costs and then reduce prices.< So, now that we have had a faster than anticipated ramp-up at Penang, shouldn't we be seeing price cuts galore. Add on the fact that that US sales in the last quarter were more or less flat, and I would think we would be seeing price cuts galore. Mind you, I am not saying that price cuts are bearish or bullish, I'm am just trying to follow your reasoning. >He has also said that drives sold to OEMs will generate much less income per unit FOR THE DRIVES, but are expected to help generate the higher margin disk sales, which is where the real profit is anyway.< Did someone post that the effective price of the disks was being cut too? How does this reflect on KE's game plan and the idea of disks as razor blades? Finally, speaking of game plans....Wasn't KE planning to attend the Emerald conference? He must love those Emerald guys given that three different Jewels from Emerald asked five different questions on the conference call, whereas others were not even allowed to ask a single question. Anyway, what did KE have to say at the Emerald conference?

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