Up 4% 1st hour : EDUV preparing for retail "blitz" - PR today:
EDUVERSE Teams With Leading U.S. PublicRelations & Marketing Firm for Retail Blitz of ENGLISH PRO
March 5, 1999 10:17 AM
RENO, Nev.--(BUSINESS WIRE)--March 5, 1999--EDUVERSE(TM) Accelerated Learning Systems Inc. EDUV , a technology-based developer, manufacturer, marketer and publisher of educational software products, today announced the signing of a public relations and marketing agreement with Tri Synergy Inc. (www.trisynergy.com).
"The booming American market for English as a Second Language (ESL) instruction puts ENGLISH PRO(TM) in prime position to become the number-one best seller," stated Mark E. Bruk, president and CEO of EDUVERSE. "ENGLISH PRO has proven itself in multiple markets, and Tri Synergy confirms our belief that ENGLISH PRO will dominate the U.S. market."
"ENGLISH PRO has lead the way as the number-one software of its kind in Canada -- a market recognized globally as a leader for ESL products," said Tamra Nestler, president of Tri Synergy Inc. "We are confident that the U.S. market will embrace EDUVERSE's innovation and effectiveness for delivering a superior product line."
About Tri Synergy Inc.
Tri Synergy Inc. is a privately held company with offices in Massachusetts, Texas, California and Vermont. The company is focused on marketing and distributing best-of-breed software products to major North American retail chains.
Spearheading the actions that lead to success is Tamra Nestler, president and CEO of Tri Synergy. With over 10 years of director-level retail buying experience at CompUSA and Electronics Boutique, she is able to target the best retail placements for software products and draw upon her extensive connections to make sure software gets noticed.
Her savvy in packaging, positioning, pricing and mass merchant retail ensures that the uniqueness and value of products is visible to the world. Among her key connections are Wal-Mart, Target, Sam's Club, Kmart, Babbage's, CompUSA and Electronics Boutique.
Executive Vice President Shane Nestler's six years of sales experience with Best Buy, Staples, GT Value, Office Depot, Office Max, QVC, and Media Play provides added leverage and insight into the retail jungle.
Michael Rothstein, vice president of sales, uses his experience gained during his years with Zane publishing and Point Group along with his vast connections to get software on the shelves in the United States, Canada and Europe. His creative techniques, inventory management and product life-cycle knowledge ensure a product's long-term profitability.
Kathleen Gormly, vice president of marketing, knows the right words and the right people to get products an enthusiastic reception. Her experience teaching communications in college and working for a major public relations firm in New York City guarantees that software will sound as good as it looks. Her press tours often include stops at Newsweek, U.S. News and World Report, Elle, PC Computing, Computer Shopper, PC Games, PC Gamer, Computer Gaming World and more.
About EDUVERSE Accelerated Learning Systems Inc.
EDUVERSE Accelerated Learning Systems Inc. is a technology-based company focused on developing and marketing the finest in interactive multimedia educational software products. On Jan. 1, 1999, EDUVERSE defined the educational model for the new millenium -- the best in education for free.
By combining the highest quality in educational course curriculum with a proprietary advanced learning process, EDUVERSE produces freeENGLISH(TM) -- a distance education application that streams lessons, advertisements and application updates across the Internet. freeENGLISH helps anyone learn spoken English, regardless of their native tongue.
freeENGLISH is available, for free, from the freeENGLISH.com web portal and generates revenues from a mix of Internet advertising models, including: the sale of static and click-through banner advertisements, and sell-through banner advertisements for courses on EDUVERSE's EDUVERSITY.com(TM) and for products & services available from EDUVERSE's TheGlobalStore.net(TM).
EDUVERSITY.com is a Corporate Workplace University, with hundreds of online courses ranging from Finance, Languages and Softskills to Desktop Computing, Graphic Design and the Internet. TheGlobalStore.net is an e-commerce Internet portal, initially with over 131,000 popular software and hardware products available for sale. TheGlobalStore.net is expected to open on March 15.
EDUVERSE Accelerated Learning Systems Inc. is based in Reno, Nevada. For more information on the company, call 775/332-3325 or visit the EDUVERSE Accelerated Learning Systems Inc. web site at eduverse.com or email info@eduverse.com.
|
