Don't Floss, You Lose - (ATRX) To the RESCUE. Message Board

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Biotech / Medical : Don't Floss, You Lose - (ATRX) To the RESCUE.

ATRX 0.0001000

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Aug 1 9:30 AM EST

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To: Clouseau who wrote (77)	3/6/1999 8:56:00 AM
From: Arthur Radley	Read Replies (2) of 182

Dave, I'm not certain from your message if you were serious about recommending companies for ATRX's PR firm to contact or if you thought ATRX needs a new PR firm. I know that there has been some comments about ATRX doing a better job of promoting the company. I guess with any new product we all would like for a company to have overnight recognition for the product in question. Some people might scoff at the coverage in the National Enquirer and now FIRST for Women, but considering the weekly readership for these two magazines, they are getting millions to read about their new treatment method. Also, just in the past 60 days 137 TV stations have shown the ATRX video and 1400 press kits have been sent out. I would like to think that from just this exposure we will see potential clients calling their dentist for more information and hopefully using the treatment. If you seriously have suggestions for the company, you can call the in-house PR person at (970)482-5868. In personal phone calls and via e-mail, I've found this individual very supportive, helpful and most of all cordial. The European announcement coming this month should start the stock moving in the right direction....I hope! I personally took advantage of adding to my position yesterday.

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