Titan Motorcycle Co. of America (TMOT) Message Board

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Non-Tech : Titan Motorcycle Co. of America (TMOT)

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To: WallStBum who wrote (189)	3/6/1999 10:25:00 PM
From: Kurt A. Altmann	Read Replies (1) of 219

Somewhere back in the archives last year I wished for the day they would come down in price and compete with Harley. you said << I do have some reservations about competing directly with Harley. It just seems Harley has SUCH a mystique about it that draws such high demand. But I don't know enough about industry demand and markets to have a clue as to whether they stand a chance of suceeding or not. Obviously, they figure they know what they're doing.>> If you think about it, most of their existing customers are (some ex) Harley riders. And I have heard many others aspire to own a Titan one day. Well that day has come, and I would think this will be successful strategy. Make a prestigious name for yourself with the highest end, then come down to where many dreamers can afford. It is almost analogous to what BMW and Mercedes have done, although I am not sure of the level of success each has had in their respective lower priced lines ...anyone have any idea? Kurt (Andrew, I still hold...)

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