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Strategies & Market Trends : DAYTRADING FOR DOLLARS

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To: lightfoot who wrote (464)3/9/1999 12:53:00 PM
From: Nietzsche  Read Replies (1) of 639
 
DATX!

Data Translation's Strategic Relationship With Intel Yields High-Quality Digital Video Product for Pentium III Processor

MARLBORO, Mass.--(BUSINESS WIRE)--March 9, 1999--

Broadway, the Easy-to-Use Video Editing System Supports New Intel

Technology Delivering Real-Time MPEG-1 and MPEG-2 Encoding

Data Translation(R), (NASDAQ:DATX) a leader in the design, manufacture and marketing of high-performance digital video products and test and measurement systems, recently announced Broadway(TM) Pro 4.0, an enhanced version of its award-winning Broadway digital video editing product line. Users can capture analog video from camcorders or VCRs into the PC to be edited digitally, saved, or streamed over the Internet. Formally introduced at the recent Intel(R) Pentium(R) III Preview Day Event, Broadway Pro 4.0 is designed to take advantage of Pentium III processor technology to provide users with a compelling multimedia experience.

"Broadway Pro 4.0 packs professional-level features and years of digital video technology experience into a product optimized for PC users," said Fred Molinari, president and CEO of Data Translation. "And now that Pentium III machines are currently shipping, users can take immediate advantage of the most advanced video editing systems available for the PC."

Intel's new Pentium III processor technology allows Broadway to compress video in real-time to the MPEG-1 and MPEG-2 format, which enables shorter compression times. CD-ROM and Video CD multimedia authoring, Web authoring, and multimedia presentation authoring all benefit from video encoded in MPEG-1 and MPEG-2 format. The Pentium III processor accelerates the creation of high-resolution, smaller files that require less storage space on a PC.

Availability

Broadway Pro 4.0 will be available from Data Translation in Spring 1999. For further information, visit our Web site at b-way.com or contact the Broadway sales department at (508) 481-3700 or (800) 249-1000.

About Data Translation

Data Translation, Inc. (NASDAQ:DATX) is a world leader in the design, manufacture, and marketing of high performance Application Video, multimedia, imaging and data acquisition systems. Founded in 1973 and headquartered in Marlboro, Mass., the company is at the forefront of the development of standards-based digital video editing and playback systems that offer significant price and performance advantages over competing products. More information is available on Data Translation's Web site at datatranslation.com.
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