NEWS: **RDIM ** just out: (BSNS WIRE) Letter of Intent Signed by RDI Marketing, Inc. For E-Commerc Letter of Intent Signed by RDI Marketing, Inc. For E-Commerce and Cross Marketing Support to Universal Express, Inc.
Business Editors
BLOOMFIELD, Conn.--(BUSINESS WIRE)--March 10, 1999--A letter of
intent to develop several cross marketing opportunities has been
issued between RDI Marketing, Inc. of Bloomfield, CT. (OTCBB:RDIM) and
Universal Express, Inc. (OTCBB:USXP).
RDIM has commenced its operational phase and is continuing to
broaden its consumer reach. The Company completed another acquisition
of a profitable operating entity, PCS, in Atlanta and Birmingham.
Additional resources and relationships are being negotiated to extend
the range of the services that are offered by the Company to its
membership.
Universal Express, Inc., is a reporting public Company located in
Plainview, New York, with projected revenues in 1999 of $17 million.
The Company brings several important assets to the relationship,
according to Richard Altomare, President. One of the holdings of USXP
is a trade association known as The Association of Packagers and
Carriers, Inc., or APAC. This association represents almost 7000
independent and franchised postal service centers nationwide. This
group can be very helpful in reducing the costs associated with
package shipments. We also see the introduction of the RDIM e-commerce
technology as an additional profit center for these units. Our
websites, at USXP.com and APAC.com, further explain some of the
synergies represented by the Companies.
Manhattan Concierge. Com (a subsidiary of USXP and well-known
provider of tickets to sporting event, the Broadway theatre,
restaurants, and other venues nationally) is yet another holding of
USXP. The Companies are excited about ways of expanding the
fulfillment of this profitable subsidiary. There is also a possibility
that the services of Manhattan Concierge.com will offer additional
content to the RDIM website of member services.
RDI Marketing, Inc. is preparing to launch a destination website
that will be the cornerstone of "new commerce" initiatives. By
providing a direct link from manufacturers to consumers, the Company
expects to be part of the next wave of early adapters that facilitate
large volumes of consumer purchase transactions on the web. With
physical service center locations, the Company will be in position to
handle training and other face to face issues that increase consumer
awareness, brand loyalty and increased purchase transactions.
It is important to broaden the physical footprint of the Company,
which will allow consumers broader access to our services, says John
Folger, President of RDIM. Management feels that the discount buying
services of the Company will be enhanced from as many physical
locations as possible. The use of packaging and delivery services
nationally for the benefit of RDIM members; the potential use of the
USXP international shipping network as required; and the introduction
of new electronic Concierge services by RDIM to the USXP postal
network are sufficient reason to expect that this relationship will be
profitable for both Companies.
RDIM was organized to become the largest private wholesale
consumer-buying network in the United States. Through its world class
management staff, RDIM strives to transform an industry comprised of
fragmented single unit operations. Through its state-of-the-art
e-commerce technology, RDIM's plans will revolutionize the existing
industry. RDIM takes advantage of the combined power of the Internet,
demographic and psychographic customer profiling, and sophisticated
database marketing to expand membership and solidify membership
loyalty.
RDIM's e-commerce service will allow members to comparison shop
among multiple manufacturers and suppliers. Additionally, the site
will have live links for updated and current catalogue information.
The site will also offer live audio and video product presentations
sponsored by the vendors.
Safe Harbor for Forward-Looking Statements: Except for historical
information contained herein, the statements in this Press Release are
forward-looking statements that are made pursuant to the safe harbor
provisions of the Private Securities Reform Act of 1995.
Forward-looking statements involve known and unknown risks and
uncertainties, which may cause the Company's actual results in the
future periods to differ materially from forecasted results. These
risks and uncertainties include, among other things, product price
volatility, product demand, market competition, risk inherent in the
Company's domestic and international operations, imprecision in
estimating product reserves and the Company's ability to replace and
expand its holdings.
--30--jd/mi*
CONTACT: Fortune Marketing & Capital Consultants, Inc.
Investor/Media Relations:
Art Martin, 407/696-2221
KEYWORD: CONNECTICUT
INDUSTRY KEYWORD: COMED COMPUTERS/ELECTRONICS
INTERACTIVE/MULTIMEDIA/INTERNET
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