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Strategies & Market Trends : Anthony @ Equity Investigations, Dear Anthony,

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To: Mao II who wrote (20062)3/12/1999 1:57:00 PM
From: MaryinRed  Read Replies (1) of 122087
 
There is a big difference between a limited selection premium goods operation (high margin and guaranteed high quality)...and a mass oriented dry goods business (low margin)

PPOD grabs some "curiousity seekers" but the level of selection, price and time lag reduce its desirability over time...

another example of this type of shopping: if you will recall Prodigy did a huge test with Kroger in Atlanta back in the 1980's with major online grocery shopping using computer ordering...major failure.... people tried it...then got bored with it. It was more of a pain than it was worth....(at that time)

and that was home delivered and pretty much full line shopping.

The sales that tend to take off...via online shopping are seriously "discounted" brand name goods....and as MamaBear stated...this is already a low margin biz with heavy competition/promotion.

People are used to being able to look at and feel their meat and produce...some habits are hard to change.....

didn't "netgrocer".....also...fail at this?

Mary
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