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Technology Stocks : Dell Technologies Inc.
DELL 118.75-0.8%Jan 14 3:59 PM EST
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To: BGR who wrote (109306)3/12/1999 8:34:00 PM
From: Robert Scott Diver  Read Replies (1) of 176387
 
Re. <So, if gigabuys.com is a hit that (so it seems to me)

1. Improves the top line
2. Lowers margin
3. Hence impacts bottom line.

Now, DELL probably can take some sort of a hit on the bottom line because of it's efficiency, but is it worth the cost?

-BGR.>

Unless I am missing something, if the top line increases due to added lower margin business, the the bottom line also increases unless something else changes. What am I missing? TIA, Scott

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