Monday March 15, 1999
Monday March 15, 8:21 pm Eastern Time
Company Press Release
Year 2000 Wire/ID Four Limited Appoints Sawtooth as Public Relations Firm
PHILADELPHIA--(BUSINESS WIRE)--March 15, 1999--ID Four Limited (OTC:BB-IDFR) announced today it has retained the services of Sawtooth Public Relations of Woodbridge, New Jersey.
Sawtooth Public Relations is a full-service public relations firm specializing in media placement and brand identity and creation. Sawtooth Public Relations is part of The Sawtooth Group, an independent, privately held advertising, branding, invention and public relations group. Their policy is to offer assistance to media looking for sources, story ideas, research, etc., regardless if their clients fit their stories or not. We don't work ''with the press,'' we work ''for the press.'' Operating under the philosophy ''Sharp People, Smart Place,'' Sawtooth is one of the top 100 agencies in the U.S., with billings exceeding $165 million. Clients to date include Cirque Corporation, Coldwell Banker Real Estate Corp., Tetley Inc. and AT&T (NYSE:T - news).
Sawtooth Public Relations will assist in promoting current and future technologies distributed by ID Four. These include the Discover Y2K Software Compliance Tool available online at www.ey2konline.com and eContact, its hybrid contact management software scheduled for release May 1999 which are proprietary to Cashco Management Inc. (OTC BB:CSHK - news).
''Discover Y2K solves a tremendous need for all PC users,'' said Michael Becce, President of Sawtooth Public Relations. ''The Y2K problem is well-known, but has yet to be responded to because of its complexity. We are fortunate to be able to show the PC novice and PC experts that there is a simple, easy-to-use solution.''
ID Four is capitalizing on the technology explosion, providing leading edge high tech companies with the comprehensive business, management, sales and marketing expertise required bringing new products and solutions to market.
''We are delighted to have Sawtooth Public Relations working with us. They are not only a company with excellent public relations expertise but in addition, they are well respected throughout the computer industry,'' said George Palmer, CEO of ID Four Ltd. ''Sawtooth Public Relations is one of the select group of public relations companies who actually understand technology and where it needs to be positioned within the industry. When Sawtooth speaks, the industry listens.''
The shares of ID Four are quoted on the Over the Counter Bulletin Board, symbol OTC:BB-IDFR.
On behalf of the Board of Directors
George Palmer, CEO, ID Four Ltd.
For more information, please contact: ID Four Ltd. George Palmer, 610.722.5406 or Investor Relations AFT Communications 1.877.460.8685 aftcom@home.com
''Safe Harbor'' statement under the Private Securities Litigation Reform Act of 1995: This release contains forward looking statements that are subject to risks and uncertainties, including, but not limited to, the impact of competitive products and pricing, product demand and market acceptance, new product development, reliance on key strategic alliances, availability of raw materials, the regulatory environment, fluctuations in operating results and other risks detailed from time to time in the company's filings with the Securities and Exchange Commission.
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Contact:
ID Four Ltd.
George Palmer, 610/722-5406
or
AFT Communications
Investor Relations, 1-877/460-8685
aftcom@home.com |
