Looks like all is not well in Bezos-land!!
>>Amazon.com puts Foote, Cone & Belding on 30-day notice
SAN FRANCISCO, March 17 (Reuters) - Internet book retailer Amazon.com (Nasdaq:AMZN - news) threatened to leave advertising agency Foote, Cone and Belding, a unit of True North Communications, if it does not improve performance on the account, an agency spokesman said.
Tom Robbins, spokesman for FCB in San Francisco, told Reuters the agency received a letter from the Seattle-based Internet company giving them 30 days' notice, but he declined to give further details.
Amazon.com, which spends about $40 million a year on advertising, did not return phone calls.
Earlier this week, the company launched its first TV campaign in a year about a fictitious search for a location to house its bookstore. The new ads are based on a radio and print campaign that Amazon.com ran previously.<<
I saw one of these lame adds in this weeks Time Magazine (I don't usually read that rag but my wife does). Surely Bezos approved the concept, however. If sales were booming would you be talking about terminating your ad agency?? |
