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Technology Stocks : ZORAN jpeg/dvd moguls

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To: SIer formerly known as Joe B. who wrote (1404)3/17/1999 1:58:00 PM
From: DiViT  Read Replies (1) of 1486
 
Zoran Audio Processor Inside Xiaxin's First Dolby Digital Certified Receiver in China

biz.yahoo.com

Xiaxin's DH9085 A/V Receiver Enhances the Home Theater Experience of the SuperVCD and DVD
SANTA CLARA, Calif.--(BUSINESS WIRE)--March 17, 1999-- Zoran Corporation (Nasdaq:ZRAN - news), a leading provider of integrated circuits (ICs) and software for digital video and audio applications enabled by compression, announced today that Xiamen Xiaxin Electronics Co., Ltd. (Xiaxin), one of China's largest home audio and video OEMs, has selected Zoran's digital audio processor for its first Dolby Digital (AC-3) certified Audio/Video (A/V) receiver, the Amoisonic DH9085. The availability of the new DH9085 receiver was announced on March 16 in Shanghai, China. Shipment of the DH9085 will begin next month.

The new Amoisonic DH9085 is the first Dolby Digital certified A/V receiver that was totally designed in China. The DH9085 is a new addition to Xiaxin's growing line of high quality, low-cost home audio and video products. Utilizing Zoran's ZR38601 powerful and cost effective audio processing capabilities, the DH9085 supports the growing demand in China for high quality digital surround sound.

''Although we have offered Dolby Pro Logic® receivers in the past, this is the first time we are offering Dolby Digital (AC-3) features,'' said Mr. Lu Huanwen, General Manager of Xiamen Xiaxin Electronics Co., Ltd. ''We are very pleased with the excellent support Zoran provided during the development and Dolby certification phases of our new line of Dolby Digital A/V receivers. The quick response of Zoran's product support team enabled us to meet our very aggressive product introduction schedule.''

''We are gratified to have the Zoran ZR38601 digital audio processor selected for Dolby Digital decoding and other audio signal processing tasks in Xiaxin's first Dolby Digital receiver,'' said Paul Goldberg, Vice President, Audio Products, for Zoran, ''We look forward to supporting Xiaxin in their future development of home audio and video products.''

The Zoran ZR38601 provides the DH9085 with the ability to process a wide variety of audio data streams produced by SuperVCD, VCD, DVD, laser disk, CD players, digital television receivers, and set-top boxes. Downloadable microcode from Zoran's SiliconSoftware(TM) library, along with the ZR38601's on-chip decoding function gives the Amoisonic DH9085 the ability to automatically detect and decode incoming Dolby Digital and Pulse Code Modulation (PCM) data.

About ZR38601 and ZR38650

Zoran's ZR38601 is a true fourth generation digital audio processor. Developed in conjunction with Dolby Laboratories, it is the ideal solution for a wide range of digital audio processing tasks. In addition to Dolby Digital, Pro Logic, and audio data stream identification, it supports MP3 decoding, Virtual Surround Processing, sophisticated sample rate Music Modes, THX processing, and Bass Management. In the case of Virtual Surround Processing, algorithms from seven separate suppliers have been ported to the ZR38601 platform, and because of the power of the ZR38601, each algorithm can be executed simultaneously with Dolby Digital decoding.

In addition to the ZR38601, Zoran offers the advanced ZR38650 digital audio processor. This powerful processor performs all the functions of the ZR38601, and is also DTS certified. Additional algorithms that can be run on the ZR38650 include MP3 encoding, Advanced Audio Coding (AAC), and Meridian Lossless Packing (MLP).

Visit Zoran at CeBIT 99

For a demonstration of the ZR38601 and other products please visit us at Zoran's booth (Hall 9, Stand C16, Booth E3&E4) at CeBIT 99 from March 18-24, 1999 in Hannover, Germany.

ABOUT XIAXIN

Established in 1997, Xiamen Xiaxin Electronics Co., Ltd. (formerly Xiamen Solid Electronics, Ltd.) is a large manufacturer of VCR, VCD, and A/V Receiver products in China. It is a public company in China with annual sales of US $200 million. In 1998, Xiaxin's main product was a VCD player, of which 2 million units were sold. As the first enterprise in China to have obtained ISO9002 certification, the company possesses advanced manufacturing equipment and technologies for consumer electronics production. Xiaxin first exported its VCR products under its own Amoisonic brand name in 1996. Xiamen Xiaxin Electronics Co., Ltd. is headquartered in Xiamen, China. For more information about Xiaxin, call +86 (592) 5058123-3500, or visit their website: www.amoisonic.com.
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