Just received an unsolicited phone call from an ETrade representative . . .
. . . concerning the closure of the Classic Site. I was under the impression that they are telephoning some customers over the weekend to make them aware of the fact that the Classic Site has been shut down. Exactly whom they are contacting I do not know.
We had a long and pleasant discussion. Although I fully understand their reason for closing the site (consolidation of company resources so they can focus on only one site), I made it very clear that many customers were extremely upset over the apparent lack of concern of customers wishes and the obvious lack of communication between the company and their customers.
I suggested to him that ETrade needs to develop a system whereby they can respond to the "little" things that go wrong - for it is those little things that go unresolved and negatively impact their relationships with frustrated customers.
Finally, I offered to work with ETrade in a constructive manner by offering my feedback whenever they were considering changes to the site or future beta versions. Don't know how seriously they take such input, but am willing to wait to see if they contact me some point for constructive comments.
All in all, a nice conversation. Nothing resolved, no continuation of the Classic Site, but nice just to get the call.
Offie
BTW, I asked about the process for IPO offerings. The ONLY priority status given to anyone in the process is in the form of advance notification to Platinum Level customers via an alert box message. (I did express my displeasure with the lack of notification to users of the Classic Site that this alert was no longer being offered on the old site, but that's water under the bridge now.) He assured me that all IPO allocations are made entirely on a first come, first allocated basis - that account size, trading history, and other factors are NOT a consideration in making such allocations. |
