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Politics : Formerly About Applied Materials
AMAT 242.41+5.0%3:59 PM EST

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To: Jeffrey D who wrote (29137)3/22/1999 12:41:00 AM
From: Jeffrey D  Read Replies (1) of 70976
 
Didn't take INTC long to cut prices of Pentium III chips as it prepares to launch PIII 550 mhz and Xeon within two weeks. Jeff

US' INTEL CORP TO CUT PENTIUM III PRICES BY 20%

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Story Filed: Sunday, March 21, 1999 5:49 PM EST

NEW DELHI, Mar 22, 1999 (Asia Pulse via COMTEX) -- US microprocessor giant Intel Corporation plans to slash the price of its recently-launched Pentium III processor by 20 per cent soon, a top company official said.

"Pentium III (P-III) is our most aggressively marketed chip and this would also follow the same pricing strategy as the earlier ones," director South Asia, Intel Corp, Atul Vijayakar said.

Intel's P-III was available in 1,000 unit quantities for US$696 and $496 in the 500 and 450 mhz versions respectively.

Declining to reveal further details on the pricing, Vijayakar said, P-III had received tremendous response in the first two weeks of its launch.

Intel launched p-III processor, the first micro processor designed for internet access, had earmarked $300 million for its advertising campaign after the processor's worldwide launch on February 26.

Intel would also launch P-III's 550 mhz version in the second quarter of 1999, he said.

The company's P-III Xeon processors in 500 and 550 mhz version was slated for launch within two weeks, he said.

Intel's mobile P-III processors were also slated for launch in the second half of the current year.
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