PAYFORVIEW.COM WILL OFFER TELEVISION
STYLE COMMERCIALS AND DIRECT
990322 - PAYFORVIEW.COM(PAYV) - RENO, NEVADA
Payforview.com (OTC BB: PAYV) is pleased to announce that it
plans to offer exhibition of television style commercials and
direct marketing advertisements via the Internet to advertisers.
In addition to the pay-for-view revenue model, Payforview plans
to offer some of its entertainment product to viewers at no cost.
In doing so, the Company will receive advertising revenues by
playing 30 to 60 second television commercials at the beginning
and end of movies and during other live and recorded programming.
There are several unique advantages to streaming commercials
through Payforview. Payforview's technology allows it to send
different advertisements to different individuals who may be
watching the same program at the same time. This allows for more
specifically targeted advertising than through more traditional
media. In addition to specific target marketing, Payforview
offers advertisers other advantages to regular television.
Advertisers will be able to create a link in the commercial spot
that allows viewers to click directly into their website to find
out more information on the product, or to order the product from
them directly. In some instances, Payforview's own e-commerce set
up will handle direct sales over the Internet of particular
products from advertisers.
Two well recognized growth areas are direct marketing advertising
and direct Internet sales. Payforview is tying the growing area
of direct marketing ads that run with entertainment via
television with the ability to order products directly through
the Internet.
Penny Green and Warren Wayne, VP Acquisitions, have just returned
from New York, having met with several New York based advertising
firms. "Response from potential advertisers has been positive",
says Penny Green, Company consultant, "The implications to the
advertising industry are enormous. Now, companies will not only
be able to specifically target their audience, but they will be
able to interact with consumers through the advertisement
itself."
"We recognize the need for specialized services to help design
the new type of commercials we will be airing that allow direct
marketing tie ins over the Internet," says Warren Wayne,
"Payforview.com intends to work closely with advertisers in
developing the type of commercials that will maximize the
potential of streaming live action commercials over the
Internet."
In addition to these innovative advertising models, Payforview
intends to stream infomercials through an infomercial section
where viewers can choose which infomercials interest them.
Instead of phoning a toll free number, viewers will be able to
click on an icon and order the product directly. Again,
Payforview intends to use its own electronic commerce system to
act as the retailer and fulfill orders in exchange for a service
fee or percentage.
PAYFORVIEW.COM PROCEEDS WITH 3 FOR 2 FORWARD STOCK SPLIT
The Company confirms that the Board of Directors will be
proceeding with a 3 for 2 forward split of the common stock of
the Company. The Effective date for this forward split has been
set for shareholders of record on the close of business April 9,
1999. In order to receive three new common shares for every two
currently held, shareholders or their investment brokers will be
required to submit the old share certificates to the Company's
transfer Agent, Alexis Stock Transfer (phone:(760) 773-9227), for
conversion.
WALL STREET RESEARCH GROUP RECOMMENDS PAYFORVIEW A STRONG BUY
The WALL STREET RESEARCH GROUP, publishers of the "Wall Street
Research Report", listed payforview.com as a recommended buy. In
describing the strengths of payforview.com, Wall Street Research
Group pointed to strong content acquisition plans, highly
anticipated technology joint ventures and excellent
diversification through record and film sales as reasons to
believe payforview.com is poised for excellent growth.
Marc Pitcher, payforview.com President, who will be attending the
upcoming DIGITAL ENTERTAINMENT SUMMIT in New York on March 24,
1999, along side panelists from MICROSOFT (Nasdaq: MSFT) and the
World Wrestling Federation (WWF), says "The company is meeting
its targets and is building a solid base from which to become a
premier provider of filmed and audio entertainment on-line."
"We are pleased to be recognized for our growth to date, and for
the value we've been able to bring to our shareholders.
Recommendations like this (from Wall Street Research) help us to
further our goals and continue work towards becoming an Internet
broadcast industry leader".
Other Internet broadcast companies include BROADCAST.COM (Nasdaq:
BCST) and VISUAL DATA CORP. (Nasdaq: VDAT). Go to
wallstreetresearch.net to view the
Wall Street Research Report, or call Toll Free in the USA
1-888-615-1145 to request a written report, which will be mailed
to you.
Payforview.com is an Internet based Entertainment Company which
will distribute movies, music, sports and live events direct to
viewers on a pay-for-view and retail basis. The Company is in the
process of acquiring content and creating programming and
broadcasting specifically for the Internet. Payforview is in the
process of preparing other content to allow website visitors to
view sample broadcast clips, catalogue content, and go to
Payforview's various divisions within the website for movies,
live events, sports, education and business. Additionally,
Payforview.com intends to negotiate with other content providers
and distributors to acquire the Internet broadcast and DVD rights
to other video content.
ON BEHALF OF THE BOARD OF
payforview.com
Marc A. Pitcher
President
For Further Information, Contact: Corporate Communications for
payforview.com Toll Free: 1-800-545-7214 Fax 604-688-9519
email: invest@payforview.com or web: payforview.com
CERTAIN INFORMATION INCLUDED IN THIS COMMUNICATION (AS WELL AS
INFORMATION INCLUDED IN ORAL STATEMENTS OR OTHER WRITTEN
STATEMENTS MADE OR TO BE MADE BY Payforview.com) CONTAINS
STATEMENTS THAT ARE FORWARD-LOOKING, SUCH AS STATEMENTS RELATING
TO THE FUTURE ANTICIPATED DIRECTION OF THE INTERNET INDUSTRY,
PLANS FOR FUTURE EXPANSION, VARIOUS BUSINESS DEVELOPMENT
ACTIVITIES, PLANNED CAPITAL EXPENDITURES, FUTURE FUNDING
RESOURCES, ANTICIPATED SALES GROWTH AND POTENTIAL CONTRACTS.
THESE FORWARD LOOKING STATEMENTS ARE SUBJECT TO A NUMBER OF KNOWN
AND UNKNOWN RISKS AND UNCERTAINTIES THAT COULD CAUSE ACTUAL
OPERATIONS OR RESULTS TO DIFFER MATERIALLY FROM THOSE
ANTICIPATED. |
