Ya'll hear that giant sucking sound? It's all of our February calls getting pulled right down the commode.
NEW YORK -(Dow Jones)- Modem-market leader U.S. Robotics Corp. appears to have hit a temporary snag in its mad race against Rockwell International Corp. to market speedier modems.
The new modems allow computer users to receive information at 56,000 digital bits a second, compared with the currently common rate of 28,800 bits per second.
U.S. Robotics hasn't yet shipped its next-generation 56-kbps modem to retailers although they were supposed to have hit stores Sunday, analysts said. U.S. Robotics confirmed it is still testing the x2 modem technology.
Shares of U.S. Robotics closed off $1.68, or about 2%, at $60.3125 in Wednesday trading.
"Of the large retailers I've called, none have had the new modem," said Principal Financial Securities analyst Jeffrey Baker. "They were supposed to be there on Sunday, and mailers were already printed up in Sunday's papers."
The Skokie, Ill., concern said it's working with trial customers to make sure it has the highest product quality. "This is the normal process we go through when launching breakthrough technology," the company said.
U.S. Robotics was said to have had a six-month lead in bringing the technology to market. But Rockwell recently said it would start mass-producing the new modem this month and that it could be in stores next month. Rockwell plans to ship up to four million chip-sets by June.
The delay from U.S. Robotics "is a big deal from the standpoint that about a month ago, everyone thought U.S. Robotics had a six-month window over Rockwell, and now it's about 30 days, and possibly shorter," said Baker. "But the company has a history of not putting out a product until it's completely operable. They have a good reputation for quality," Baker said.
Last week, two companies said they sued U.S. Robotics for alleged trademark and patent infringement.
Motorola Inc. said it sued U.S. Robotics for patent infringement. The suit came one day after Motorola settled patent litigation with Rockwell and agreed to cooperate with Rockwell on developing the higher-speed modems.
In an unrelated case, Pilot Pen Corp. said it filed suit against U.S. Robotics, claiming U.S. Robotics' popular personal digital assistants, Pilot 1000 and Pilot 5000, infringe on the pen maker's trademark.
At the very least, the suits and the delay will be a distraction for U.S. Robotics in the battle with Rockwell. When the two ship their 56-kbps modems they will be aggressively vying for a market estimated at more than $5 billion a year. With computer users frustrated by downloading delays, analysts expect 56-kbps modems priced below $200 to dominate the market more quickly than any previous advance in computer-transmission speed.
The problem is that the two companies have different technologies for making the leap. Without a compromise between modem makers, computer users with U.S. Robotics modems won't be able to connect at the full 56-kbps speed with modems made with the Rockwell chip. The two modems will be able to hook up at 33-kbps and slower, and to connect with lower-speed modems. But the makers of modems and PCs risk confusing their customers and dividing them.
Both companies are lining up allies for their cause. Rockwell is the leading maker of computer chips for modems. Rockwell sells its technology to dozens of modem makers and its chips are also used in modems made by Ascend Communications Inc., which provides industrial-size modems to Internet providers, and networking-equipment giant Cisco Systems Inc. Lucent Technologies Inc., another major modem-chip maker, has agreed to make its 56-kbps technology work with Rockwell's.
U.S. Robotics, with a market share of about 25% of the units sold in North America, will market a $60 software to upgrade modems it has sold since last summer. U.S. Robotics, which bases its products on chips from Texas Instruments Inc. and its own software, says its modems can be adapted with software alone to whatever standard is eventually set.
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