Tuesday March 23, 10:31 am Eastern Time
Company Press Release
FineLine Signs Y2K Licensing and Merchandising Agreement
FAIRLAWN, Ohio--(BUSINESS WIRE)--March 23, 1999--FineLine Properties Inc. (OTC BB: FNLN - news) Tuesday announced that it has entered into a licensing and merchandising agreement with Boein Co. Ltd of Seoul, Korea, for its recently introduced Y2K cartoon character.
The deal includes extensive Korean National advertising for the Y2K character which will be exposed immediately in the Cyber Character Expo in Korea, which is organized by the National Television Network SBS. The Cyber Character Expo is Korea's most attended and publicized event. In a country of more than 45 million, whose connection to computers and the Internet is only exceeded by the United States and Japan, this Expo is where licensing and merchandising deals are made.
FineLine President Robert Petry stated ''Boein Co. Ltd is one of the premier licensing / merchandising agents in the Asian region with a long track record of successful operations and an extensive client list, and this arrangement has provisions for future character licenses which will be coordinated for introduction in an orderly fashion consistent with the opportunities developed.''
Boein Co. Ltd has a client roster of over 32 firms with licensing activities spanning apparel, eye glasses, socks, umbrellas, gloves, leather goods, toys, games and software.
FineLine Properties recently announced that it has created a face for the Millennium Bug known as Y2K. Because of the importance of the Y2K character, Fineline is offering it free to all media outlets including the Internet, television stations, newspapers, magazines and all print media.
To see Y2K, all you have to do is go to finelineproperties.com and download him! Y2K will be listed on over 400 search engines that will contain a link to the character and is also available for commercial use by contacting the company. FineLine will be offering its new Y2K character merchandise including t-shirts, hats, pins, patches, and more over its new E-commerce World Wide Web site to be launched before summer.
FineLine is an entertainment-based company that develops and acquires cartoon characters. As a ''Think Tank,'' the company has had some of its cartoons in major promotions with Wendy's Hamburgers, Kelloggs Rice Krispies and others, along with appearances on over 450 licensed products in over 20 countries. To view the entire FineLine family, simply go to the company's Web site at www.finelineproperties.com.
Statements in this release are made pursuant to the ''Safe Harbor'' provisions of the Private Securities Litigation Reform Act of 1995. Investors are cautioned that such forward-looking statements involve risk and uncertainties, including without limitation, continued acceptance of the company's services, increased levels of competition for the company, and dependence on the performance of the management of the company.
Y2K Visit www.finelineproperties.com/y2k.html
FineLine Web Site Visit finelineproperties.com
Investor Relations Tom Madden 800/941-1558
Online Investor Package Visit ibchannel.com
--------------------------------------------------------------------------------
Contact:
FineLine Properties Inc., Fairlawn
Tom Madden, 800/941-1558
--------------------------------------------------------------------------------
|
