TWMC: Trans World Entertainment Is Playing Catchup Message Board

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Technology Stocks : TWMC: Trans World Entertainment Is Playing Catchup

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To: spinynorman1323 who wrote (41)	3/25/1999 9:12:00 AM
From: Bosco	Read Replies (2) of 93

G'morning, Mark - Thanks for the article. Yes, I think most of the participants here agree with the Forbes's article [do you think they read our thread <vbg>?!] In fact, look at the big advertising campaigns by those so called NET companies on TV and radios. AMZN has been flooding the airwave with its need-of-a-warehouse ads [seriously, does AMZN has more selection on hand than BN or BDP?] is indicative TWMC has the home court advantage. But I think everyone also agrees that TWEC just doesn't cut it. Rebranding is the last piece of the puzzles. You know, a thought comes to me just now. Mgt surely knows it. Namesake is traditional marketing 101, in which Mr Higgins and his crew horn their skill. They may very well rebrand it to one of the subsidiaries alias site [ camelotmusic.com strawberries.com or even cococut.com ] I am concerned this decision is being tied up by internal politics. Anyway, if Mr Higgins means what he said at the cc of having details regarding the net in 60 days, we should see things turning in 2 or 3 weeks time best, Bosco

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