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Non-Tech : Claire's Stores (CLE) NYSE

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To: Bradley W. Zohn who wrote (261)2/20/1997 7:10:00 PM
From: Archie Bunker   of 619
 
Bradley, your point is well taken, my concern is that the law of dimishing returns plays in. You start with the strongest malls and work your way down, with this strategy your new stores volume will
continue to be less than your original stores. Secondly they place more than one store in each mall, in effect your canniblizing your business. 3rd, some nice malls are upscale and won't let low end operations in Claire's may have this problem. It is a personal observation because you don't see them in some mall. of cource you can acquire, but do you need another store in the same mall?
Best Regards
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