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Compaq's Products, Program Target Small Biz (03/29/99, 5:08 p.m. ET) By Eric Hausman , Computer Reseller News
Compaq president and CEO Eckhard Pfeiffer said Compaq's newest program will let resellers sell its latest products as efficiently as the direct vendors.
In a news conference Monday morning in which Compaq revealed plans to expand its Customer Choice program and unveiled new additions to the Prosignia product line, Pfeiffer said Compaq provides more choice for customers than any other competitor in the small- and midsized-business market.
Pfeiffer said the new model will improve efficiencies and greatly reduce cycle times and inventory in the channel.
"Authorized resellers can deliver the latest technology as efficiently as any direct manufacturer," Pfeiffer said. Compaq is touting the new channel program as an "inventory-less distribution model."
Under the PartnerDirect program, resellers can purchase configured-to-order products, along with third-party parts, and have the full system shipped directly to their location or customer, Pfeiffer said.
Tech Data and Ingram Micro are initial distributors that will participate as part of a co-location program.
The idea, Pfeiffer said is, "reducing cycle times and eliminating channel inventory."
Houston-based Compaq was expected to formally announce the new program Tuesday, but moved that up one day because of the anticipation and other conflicts, according to the company.
Pfeiffer said Compaq also is rolling out "customized extranets" for corporate customers. He said those extranets will increase "dramatically" in the near future.
Pfeiffer said Compaq is shipping $2 million a day through its Direct Plus program, shipping product to customers in less than five business days for each order.
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