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To: Jim Munroe who wrote (8642)	3/30/1999 3:49:00 PM
From: Bill Fischofer	of 10072

Zip disks need lower prices, not more advertizing At current unit prices folks buy disks only when they absolutely need them. I've owned a Zip drive since 1995 and there are many times I would have bought more disks except the price made me think twice. The other thing which is holding back disk sales is IOM's ill-considered policy of only selling them in bulk quantities. Sell them for $4.99 each and make single-unit packs widely available and disk sales will explode. 10-packs are OK for commercial use but too much to swallow for individual consumers.

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