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Non-Tech : Iomega Thread without Iomega
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To: Michael Coley who wrote (8721)4/1/1999 11:03:00 AM
From: D.J.Smyth   of 10072
 
that's a fairly detailed estimate Michael. Although, overall PC unit sales are up, not down. A shift on the retail side to the lower end occurred, but total units still up. As you know, it's IOM's position that the price of the unit dropping leaves more dollars to purchase peripherals. This is supported by Data at Dell (and their comments), as they've also stated this, i.e., the average dollar spent by the consumer for the "bundle" of items continues to be about the same, even as the box price falls - more software and, from IOM's perspective, a zip add-on.
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