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Non-Tech : Delias (DLIA)

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To: rsyke who wrote (207)4/5/1999 7:54:00 AM
From: Lane Hall-Witt  Read Replies (1) of 367
 
Reuters article on TURF IPO this week, putting TURF into context with the recent IVIL IPO.

biz.yahoo.com

Unfortunately, they missed the most important part of the story: IVIL lost over $2/share in its most recent fiscal year, while TURF earned $0.04/share. Also, TURF is also growing its top line far faster than IVIL (due in part to its shorter operating history), despite the fact that IVIL spent $28.5 million in Sales and Marketing last year, versus only $1.5 million Selling, Marketing and Administrative Expenses for TURF.
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