Who audits AOL's membership numbers? Message Board

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Technology Stocks : Who audits AOL's membership numbers?

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To: Art Stone who wrote ()	2/24/1997 7:44:00 PM
From: Art Stone	of 65

Has any indepenent auditing agency ever verified that AOL's membership numbers are computed reasonably and state reaonably the value of AOL's membership base? Three months after I posted this message, the Washington Post has realized the significance of this issue in thi story located at: washingtonpost.com AOL has made a deicision to no longer report publicly their churn rates (or even their subscriber counts). AOL's position seems to generally be that since they've written off the $380 in deferred subscribier acquisition costs, it really isn't the public's business any more to know how many subscribers they have or how much it is costing to recruit them. Given that AOL's book value is about $.40 per share, and the stock is now at about $34/share, I would think some of the owners of the company may disagree with that.

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