NEWS!!!, Albert, everybody!
>>Heartsoft Signs Marketing Agreement with Former
Learning Company Executive
TULSA, Okla.--(BUSINESS WIRE)--April 13, 1999--Heartsoft, Inc. (OTC BB:HTSF -news), publisher of educational software for early-learning children, is pleased to announced that it has retained the marketing and sales services of Jerry Rosenbusch, one of the top educational consultants in the United States.
Rosenbusch owns and operates a national marketing and communications consulting firm which has been instrumental in assisting a wide range of clients in both corporate and technology based media sectors.
Rosenbusch enjoyed a two year tenure with The Learning Company, the world's largest educational software company. In his position with The Learning Company, which was recently acquired by Mattel, Inc. (NYSE:MAT - news) for $3.8 billion, Rosenbusch was responsible for TLC's $22 million education division. Previously, Rosenbusch was Director of Sales of Creative Wonders, which was subsequently purchased by The Learning Company in 1998.
Rosenbusch has an extensive background in business development, strategic planning, and successful execution of profitable
marketing and sales plans.
''We are honored to have the opportunity to work with Mr. Rosenbusch at such an important step in Heartsoft's growth strategy. Jerry's experience and extensive contacts within our industry coupled with his superior management skills, has already proven to be a tremendous asset to the company,'' said Benjamin Shell, Heartsoft Chairman and Chief Executive Officer.
''Our entire staff is looking forward to working with Mr. Rosenbusch on a weekly basis and the impact he will have on Heartsoft revenues and profits during 1999,'' said Shell.
In other recent news, Heartsoft announced the release of new versions of its educational software for Microsoft Windows 98® (Nasdaq:MSFT - news) and the Apple iMac® (Nasdaq:AAPL - news). Heartsoft's support of Windows 98 and the iMac significantly expands the company's ability to support hardware manufacturers such as Apple Computer, Dell Computer Corp. (Nasdaq:DELL - news), Compaq Computer Corp. (NYSE:CPQ - news), and Gateway, Inc. (NYSE:GTW - news) which represent the most widely used platforms in schools and by parents.
About Heartsoft, Inc.
Heartsoft, Inc. publishes and distributes a line of multimedia educational software products for schools and homes nationwide.
Headquartered in Tulsa, Heartsoft is acknowledged among educators as the price-vs.-performance leader, delivering such
product classics as the Heartsoft Bestsellers and its latest release, Thinkology, with unsurpassed customer satisfaction and
loyalty. Heartsoft's web pages may be viewed at heartsoft.com and thinkology.com .
Statements contained in this press release may contain forward-looking statements or comments within the meaning of Section
27A of the Securities Act of 1993 and Sections 21E of the Securities Exchange Act of 1934 and are subject to the safe harbor
created by these sections. Actual results may differ materially from Heartsoft's expectations and estimates.
Contact:
Heartsoft, Inc.
Patsy Sims, 918/251-1066 |
