America On-Line: will it survive ...? Message Board

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Technology Stocks : America On-Line: will it survive ...?

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To: Zoltan! who wrote (1945)	2/26/1997 9:54:00 PM
From: Brian K Crawford	of 13594

<<AOL demographics stink on a relative basis. Last time I looked CompuServe members had, on average, 2-3 times the household income of AOL members. CSi probably increased that gap recently with concentration on its forte: professionals. AOL demographics merely reflect computer and internet use, I'll even bet they're below general internet users at large. Plebian. >> Duncan, you are an aristocrat, eh? My point was: For some products, Marketers will like better demographics, and AOL has em. Your rejoinder was: My demos are bigger than your demos. Your point in no way invalidates mine. It's a saleable asset to AOL. It's a saleable asset to CSRV. AOL is just further along in figuring out how to strike deals to capitalize on it. That's all. "Plebe" Crawford (or you can call me Joe AOL)

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