mcafee.com Taps Cadabra to Enrich Online Shopping Experience for Users
New Leading-Edge Shopping Technology Gives mcafee.com Users
Best Values and Advice for PC-Related Purchases
LOS ANGELES, INTERNET WORLD, April 14 /PRNewswire/ -- Cadabra Inc. and mcafee.com, a
wholly-owned subsidiary of Network Associates, Inc. (Nasdaq: NETA), today announced that
they will collaborate to deliver leading- edge e-commerce services for users of
mcafee.com (http://www.mcafee.com). Cadabra's intelligent shopping technology allows
mcafee.com consumers to access detailed information regarding price, availability and
comparable products while shopping for PC-related products. The shopping service also
provides practical advice on what to consider before making a final purchase on a range
of PC peripherals and products. This announcement was made here at Internet World today
as part of the worldwide launch of mcafee.com.
Through a link that will be located on the mcafee.com site, users now have the option
to quickly research, locate and buy products specifically targeted for the PC user's
needs. Shoppers who know exactly what they want can immediately locate these products
using Cadabra's QuickFind user interface which, unlike most shopping search platforms,
enables users to search for products based on parameters such as size, weight, price and
specifically desired features. Shoppers who would like more guidance and information
before making a decision can use Cadabra's content rich Explore and Research user
interfaces for detailed product information and practical advice.
"We're giving mcafee.com customers more options for managing their PCs than ever
before," said Srivats Sampath, general manager of mcafee.com. "Our alliance with Cadabra
will allow our users to obtain the best information and values for their PC-related
purchases. Providing these options for users is yet another example of how we are
building the leading Web community for e-commerce in the online utility space."
"We are very pleased that mcafee.com has chosen our shopping technology platform for
their users," said Narinder Singh, CEO of Cadabra. "This shopping service makes it easy
for mcafee.com consumers to find exactly the items they're looking for at the best price
available."
Based in Redwood Shores, California, Cadabra builds best-of-breed online shopping
experiences for syndication by leading Web properties. The Cadabra shopping experience,
built on powerful data integration technology, is uniquely designed to help consumers
quickly and easily find and purchase products from vendors they prefer. For more
information about Cadabra, or to test-drive the Cadabra shopping experience, visit
cadabra.com.
mcafee.com is the only Internet destination to update, upgrade and manage PCs over the
Web. mcafee.com is rapidly becoming one of the largest PC management and e-commerce
destinations on the Internet with a focused community of businesses and consumers who
subscribe to the various services offered at the site. McAfee Oil Change delivers
intelligent recommendations to update and upgrade PCs and the McAfee Clinic offers a
suite of Internet-based utilities to manage PCs for both novice and expert users.
mcafee.com is a wholly-owned subsidiary of Network Associates. Please visit the Company
at mcafee.com.
With headquarters in Santa Clara, California, Network Associates, Inc. is a leading
supplier of enterprise network security and management software. For more information,
Network Associates can be reached at (408) 988-3832 or on the Internet at
nai.com.
NOTE: Network Associates, VirusScan, and McAfee are registered trademarks of Network
Associates and/or its affiliates in the U.S. and/or other countries. All other
registered trademarks in this document are the sole property of their respective owners.
/CONTACT: Brian Perrone of Cadabra Inc., 650-508-4080; or John Sun of Network
Associates, Inc., 408-346-5344; or Erica N. Jacobs of Copithorne & Bellows for Network
Associates, 415-975-2297/
08:05 EDT
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