BOWG/Suite101.com, a GCTY with a twist Message Board

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Technology Stocks : BOWG/Suite101.com, a GCTY with a twist

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To: Kirk © who wrote (78)	4/16/1999 9:45:00 PM
From: Bill Shepherd	Read Replies (2) of 174

Kirk: Thanks for the summary. Very interesting marketing strategy...simple. Companies currently spend millions (if not billions) on various direct mail and other marketing strategies, all of which I suspect have very small "hit" rates. The uncertainty, of course, is whether e-commerce customers will bite. Given human nature, I suspect they will. Also...much cheaper to send a million e-ads over the net than a million bulk-rate flyers. Also, much easier to develop a targeted "profile" on these customers. Sacry, but real. One question: If the stock was issued in a private placement, then where did the shares trading on the BB come from? Good luck to Bowg! Bill S

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