Longs, seasoned investors are disciplined to stick with a plan. If you are investing or trading COOL based
on the fundamentals and the sector, then you must stay the course, as both these criteria are bullish, and
growing. If you are trading, and have loss limits, fine. But this serious game will just take your money if you
are not disciplined.
I continue to like the outlook and business model of Outpost.Com. So I am buying, as I strongly believe
these are bargain prices.
Now, I will admit, that if I was under water with COOL, my frustration level would be high. Frustration is an
emotion though, and it must be quelled if possible.
I like the prospects of investing in a first tier, strong, and dominant E-Tailer like Outpost.Com. I believe we
are just at the frontier of a major shift of distribution, and capital. I also believe that the companies which
establish brands and customers first will be best positioned to prosper. Remember the pundits against the
AOL model? A very similar fundamental in Internet Models. The first to capture critical mass almost forces
business through its E-Doors.
Most of the shorts on this board are extremely naive, and resort to childish tactics, like impostering, because
they simply cannot frame an intelligent and compelling debate. That said however, the short postion remains a
very bullish element for the longs. They are buyers for your stock.
If your COOL position is full, just wait. If you have room to add, now is great time, especially if you continue
to believe in the sector and business model.
The market caps of retailers are going to shift to etailers. And this shift will be massive.
Outpost.Com is one of best, if not the best in its particular sector. And I also believe Outpost.Com will be
entering new dynamic sectors as well.
Every "hot stock" which has returned outstanding returns, has had severe pullbacks. And rarely does any
investor buy a stock, and the stock always goes up. Don't be naive. Stocks go up and down. Buyers of
stocks usually buy for just one reason. Sellers of stock can have many reasons. This fact is critical to your
investing thought process.
COOL is a strong buy.
JMO. LF |
