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To: Rocky Reid who wrote (9238)	4/19/1999 1:21:00 AM
From: Herb Fuller	Read Replies (1) of 10072

Re:>>> Iomega's position in the Removable Storage Business <<< Iomega has spent the last three years driving out their competition and they now own 85%+ of the removable storage business to date and growing. They have used razor thin profit margins in doing the above and now they are changing their strategy going forward . The future of the removable storage business is in Iomega's hands and it is theirs to win or lose. They can now increase their profit margins at will . I would say that it is better to be the lead dog because if you are not, the scenery never changes. Herb

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