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Non-Tech : OAKLEY- NYSE:OO

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To: Brian C. Lund who wrote (190)2/28/1997 4:02:00 AM
From: Michael Collins   of 1383
 
To all: Tell if me if this valuation and strategy appears reasonble.
Under the quotes section here at SI, there is a research option which
gives consensus analyst estimates for this year's earnings and
next years. Of course there is no guarantee of this, but if you take
Oakley as an example, lets examine:

This year's estimated earnings ('97 I assume) is estimated to be .71
a share. Next year's ('98) is estimated to be .97. That's an increase
of almost 37%. If you multiply 37 x .71 which would seem reasonable
to me, you get a target price of around $26. That would mean what,
that Oakley assuming projections pan out could hit around $26 in a
year. Is this a reasonable way to estimate the true value of what a
stock should be worth within say the coming 12 monts. I've been
doing this all night with a bunch of different stocks and coming up
with price targets. It's a lot of fun! Or is this not a reasonable attempt
or method of valuation? I would appreciate all feedback as I'm
trying to learn how to typically value stocks and also find bargains
a.k.a Oakley?

Thanks.

Sincerely,

Michael Collins
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