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Non-Tech : E*Trade (NYSE:ET)

ET 17.35

-0.6%

Jan 16 9:30 AM EST

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To: Diamond Jim who wrote (6171)	4/22/1999 6:27:00 AM
From: Dorine Essey	Read Replies (1) of 13953

ETrade to offer choice in trading ARLINGTON, Va. (AP) - Internet broker ETrade Group plans to offer Nasdaq trading customers the option of completing their orders through an Electronic Communications Network, which execute trades with no intermediary. Traditional "market makers," which currently handle most trades, pay brokerages to send them orders. They often use their own inventory of stock to complete orders, pocketing the difference between what they paid to buy it and the investors' purchase price. ETrade, based in Palo Alto, Calif., will begin offering customers a choice between the two methods in the fourth quarter, USA Today reported Wednesday. It will route orders to an ECN called Archipelago, of which ETrade owns 25%. See full story Return To Top \| Technology

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