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To: Mr. Rhino who wrote (51)	4/22/1999 8:43:00 AM
From: Whisperer!	of 80

Ingenious Casino Marketing Technique Thu Apr 22 1999 The gambling industry remains famous for its innovative ways of attracting casino customers. Last week, the Mesquite Star Hotel/Casino used Amazon.com's new auction site to advertise special packages to the Running of the Bulls in Mesquite, Nevada. With slogans like 'If you can't beat 'em, eat 'em!' the Mesquite Star hopes to attract 2,000 runners and many more spectators. Last year, 700 participants were chased by bulls before more than 7,000 onlookers. So all you Hemmingway wannabee's, take the bull by the horns and check it out!

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