NEW FAX BLAST....GROUP V Corporation (OTC BB: GRPV) today reported subsidiary National Pools Corporation's (NPC) strategic inplementation of a new E-commerce website LOTTOTICKET.COM. The Company unveiled plans to utilize this website exclusively for on-line ticket sales. This move positions the company to take advantage of a direct consumer retail sales channel, when made available by the U.S. State lotteries, and acknowledged operational details would be released shortly.
"This new commerce site is an integral part of NPC's marketing plan and activities which capitalize on Group V's recent strategic alliances, and the Company's significant product sales experience to enhance NPC's market position and Internet presence with the development of this new on-line lottery ticket sales channel. This new wesite is part of NPC's vertical integration strategy which targets the $38 Billion lottery industry and 50 million Internet users," said Joseph Monterosso, Chairman and President of Group V. "On-line lottery ticket sales has been heralded as the direction of the future seeking to provide players the convenience, safety and ease of access not normally associated with traditional means of lottery play. Once again, NPC assumes an enlightened leadership role within the industry."
The Company also reported that NPC's growth plans focus on the expansion of its brand identity and expertise in web retailing, further establishing the Company's foothold as a dominant Internet destination for lottery related statistics and direct sales. The Company acknowledged that cross promotional activities with another Group V subsidiary, Lottery Publications Corporation (LPC), will include enhanced website service and utility provided in conjunction with LPC's Lottery Insider Magazine.
Monterosso also stated, "NPC has consistently delivered leading edge products aand services directed at the ever widening universe of lottery players. The HitLotto Club Card, now marketed across the U.S., was a pioneering force when introduced by NPC in 1994. Since then, we have refined the delivery method, and continue to gain market acceptance and demand."
The Company indicated the growing dedication of operational resources into Internet marketing activities warranted in part by Group V's recently announced joint venture with CPNM/Internet Marketing Consortium to promote the HitLoTTo Club Card on a network of 10 leading web retailers. CPNM has indicated that web activity has surpassed theri original expectations, with approximately 170 million monthly hits currently delivered to their consortium affiliates. |