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Non-Tech : COCO-An educational opportunity?

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To: kendall harmon who wrote ()4/30/1999 10:40:00 PM
From: kendall harmon   of 4
 
Santa Ana, California, April 30 (Bloomberg) -- The following are comments are by David Moore, president and chief executive of Corinthians Colleges Inc., about the operator of for-profit career colleges and its fiscal third-quarter results. ''The earnings reflected a combination of higher enrollment, or new starts, and a higher than normal tuition rate as a result of a group of schools we acquired.'' ''The eight schools, located in Florida, had charged a fixed rate for tuition, which we increased. We increase rates about 5 percent once a year, consistent with the industry. ''The cost of buying advertising through media has gone up as much as 25 percent in some markets. But we have been more efficient in gaining leads from our advertising.'' ''We did a better job of targeting advertising so that its more focused on the students that might enroll at our schools.'' ''In our schools, about 70 percent of students use some form of federal funds. That's fairly consistent with the industry.'' ''Four of our schools are ineligible for some federal loans. We replaced those funds with private funds and those schools have done well. One will be eligible to return to federal loan funding this fall and the other three in fall of 2000.''
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