Frost & Sullivan: Unified Messaging Brings it All Together
08:21 a.m. May 03, 1999 Eastern
Nortel and Lucent mentioned as major participants in Unified Messaging
I see no mention of Cisco
infoseek.go.com
Frost & Sullivan: Unified Messaging Brings it All Together
08:21 a.m. May 03, 1999 Eastern
MOUNTAIN VIEW, Calif., May 3 /PRNewswire/ -- The concept of unified
messaging has the potential to revolutionize the traditional messaging paradigm by
merging the worlds of voice and data. This all-in-one messaging format is expected
to hold great promise for the manufacturers of the technology.
Unified messaging provides the integration of multimedia (voice, video, fax and
e-mail) messages into a single point of storage and retrieval. According to the latest
strategic research by Frost & Sullivan (www.frost.com), U.S. Unified Messaging
Markets, the market participants that are ready to accommodate the increasing
traffic of non-real time communications and exploit the exponential growth of the
Internet can count on rapid growth rates.
The expansion doesn't stop there. "Now, unified messaging is moving into the realm
of virtual message location where all messages can be retrieved or stored
independent of the medium or access device," says Apla Shah, a
telecommunications analyst for Frost & Sullivan.
U.S. Unified Messaging Markets covers all the existing unified messaging
segments: Enterprise applications, service provider solutions and unified messaging
services. The three segments are expected to combine for nearly $550 million in
revenues in 1999, topping $1 billion by 2000.
The services segment is expected to generate the most growth among the three
segments due to its vast pool of potential users such as wireless and Internet
subscribers. The service provider solutions market should benefit from the demand
by service providers for platforms that will allow them to differentiate their service
offerings. The enterprise segment is currently the slowest-growing, but Shah
expects it to overcome disappointing adoption rates to become a mainstream
product in the enterprise communications environment.
All three markets exhibit different competitive structures with only a few companies
overlapping across markets. Lucent Technologies, Applied Voice Technologies
(AVT), Active Voice, CallWare Technologies and Nortel Networks compete in the
well-established enterprise segment where the main issue is bridging the gap
between the IT and telecommunications departments and providing products that
meet the requirements of these two groups.
The service provider market is occupied by traditional enhanced service platform
(ESP) manufacturers such as Lucent, PulsePoint Communications, Centigram
Communications, Brite and Comverse Technology, as well as software developers
including Bellcore and Oracle. Quick time to market and robust architecture of
platforms are the keys to success in this segment.
The service sector is experiencing a dynamic influx of new carriers that are testing or
introducing unified messaging services. The ability to capture subscribers at an
early stage and the availability of several portfolio offerings geared to the needs of
different customer groups will be crucial in the successful positioning of competing
service providers.
Frost & Sullivan presents Market Engineering awards to the unified messaging
companies that have worked hard to make a positive contribution to the market. The
1998 Market Engineering Product Innovation Award goes to CallWare Technology
for its Callegra family of products, which are among the most innovative enterprise
solutions targeting the unified messaging market.
The technologies reviewed include computer telephone integration(CTI), virtual
message transaction protocol (VMTP), voice messaging user interface forum
(VMUIF), voice profile for Internet mail (VPIM), voice response unit (VRU), wide
area network (WAN), speech recognition, text-to-speech, speech-to-text and
internet message access protocol (IMAP4).
Market participants include: AccessLine, Active Voice Corporation, Amdev
Communications, APEX Voice Communications, Inc., Applied Voice Technology
(AVT), Artisoft, AT&T Wireless, Baypoint Innovations, Bell Atlantic Mobile,
Bellcore, Big Sky Technologies, Inc., Brite Voice Systems, Inc., Call Sciences,
CallWare Technologies, Inc., Carmel Connection, Inc. (CCI), Centigram
Communications Corporation, Comdial Corporation, Comverse Technology,
Concord Technologies, CorePoint, eGlobe, Ericsson, Inc., ESNA Technologies,
EXECUTONE Information Systems, Inc., Fujitsu Business Communication Systems,
General Magic, Inc., Glenayre Electronics, GTE , Interactive Intelligence, Interpath
Communications, Jfax Communications, Key Voice Technologies, Lotus
Development, Lucent Technologies, MCI WorldCom, MediaGate, Mitel, Nortel
Networks, Omnipoint, Oracle Corporation, PhoneSoft, Prairie Systems, Premiere
Technologies, Priority Call Management, PulsePoint Communications, Siemens
Business Communication Systems, Inc., SkyTel, Software602, Telekol Corp., Telinet,
The Automatic Answer, Unisys, Unwired Planet, Vodavi Communications Systems,
Webley Systems, and Wildfire Communications. Related companies include:
Dialogic Communications Corp., Lernout & Hauspie Speech Products USA, Inc.,
Microsoft Corporation and Sun Microsystems.
This telecommunications industry research has integrated the Market Engineering
consulting philosophy into the entire research process. Critical phases of this
research included: Identification of industry challenges, market engineering
measurements, strategic recommendations, planning and market monitoring. All of
the vital elements of this system help the market participants navigate successfully
through the telecommunications market.
Frost & Sullivan is an international marketing consulting and training company that
monitors the telecommunications industry for market trends, market measurements
and strategies. This ongoing research is utilized to update a series of online
research publications such as the CTI & CPE Custom Subscription
(www.frost.com/online), and to support industry participants with customized
consulting needs.
Visit the Frost & Sullivan web site:
frost.com .
Report: 2004-62 Date: May 1999 Price: $2950
SOURCE Frost & Sullivan
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