I thought this may be of some interest to followers of Avid:
Avid Continues to Lead Broadcast Industry's Transition
to Disk-Based Operations
TEWKSBURY, Mass. (February 26, 1997) - Avid Technology, Inc. (NASDAQ: AVID)
today announced that the company's industry-leading, disk-based products are continuing to make
strong inroads into the worldwide broadcast market. Broadcasters who have recently purchased
Avid's digital editing, playback and newsroom computer systems include ABC Network Branding,
HBO and CBS's Telenoticias in the U.S., Rogers Cable in Canada and TV Abril and TV Globo in
South America.
"Broadcasters have long recognized the benefits afforded by disk-based technology in the areas of
speed, flexibility and overall productivity, and of Avid's products in particular," said Kristen Ralph,
director of Avid's Digital News Gathering (DNG) products group. "These recent sales --
combined with the more than 1,100 broadcasters currently using Avid's products -- reinforce
Avid's position as the broadcast industry's leading provider of powerful, proven tools for
producing and airing news, promos and full-length program content."
Following is a sample of broadcast organizations that have recently purchased Avid systems:
Station
Location
Product
ABC Network Branding
New York, NY
Media Composer
America TV Channel 2
Argentina
Media Composer
BELO Broadcasting
Washington, DC
NetStation
Black Entertainment
Burbank, Calif.
Media Composer
Cadena Television
Mexico
Media Composer
CBC French Radio Network
Montreal, Quebec
NetStation
CBC Halifax
Halifax, Nova Scotia
NetStation
CBC Windsor
Windsor, Ontario
AirPlay MP
CBS's Telenoticias
Miami, Fla.
Media Composer, NewsCutter
Channel 2/Lima
Peru
Media Composer
E! Entertainment
Los Angeles, Calif.
Media Composer
FOX Network's End Credits
New York, NY
Media Composer
HBO
New York, NY
Media Composer
KDTV (Univision)
San Francisco, Calif.
Media Composer
KESQ (ABC)
Palm Springs, Calif.
Media Composer
KLVX (PBS)
Las Vegas, NV
Media Composer
Megavision Network
Chile
NetStation
MILLS TV
Toronto, Canada
AirPlay MP, Media Composer
MSNBC
Fort Lee, NJ
Media Composer
New England Sports Network
Boston, Mass.
AirPlay MP
NBC Publicity
New York, NY
Media Composer
Rogers Cable
Ontario, Canada
Media Composer
Teleantioquia
Columbia
AirPlay MP
Tele-Metropole
Quebec, Canada
Media Composer
Tele-Quebec
Quebec, Canada
Media Composer
Televen
Venezuela
AirPlay MP
Time Warner
New York, NY
Media Composer, NewsCutter
TV Abril
Brazil
AirPlay MP, NewsCutter
TV Globo
Brazil
NewsCutter
Venevision
Venezuela
Media Composer
WBRC (ABC)
Birmingham, Ala.
NetStation
WGBH (PBS)
Boston, Mass.
Media Composer
WHNT (CBS)
Huntsville, Ala.
Media Composer
WKBN (CBS)
Youngstown, OH
NewsView
WKRC (CBS)
Cincinnati, OH
NetStation
WPVI (ABC)
Philadelphia, Penn.
Media Composer
WREG (CBS)
Memphis, Tenn.
Media Composer
WSPA (CBS)
Spartanburg, SC
NewsCutter
WVSX (Fox)
Beckley, W. Va.
Media Composer
WXTV (Univision)
Patterson, NJ
NetStation
Avid's NewsCutter is the first disk-based editing system specifically designed to meet the
demanding requirements of news. Avid's Media Composer is the broadcast industry's most
widely-used digital editing and finishing system for producing broadcast programming, commercials
and station IDs directly from disk. AirPlay MP, the first disk-based playback server ever to go to
air, is being used by hundreds of broadcasters to air news, promos, station IDs and commercials.
Worldwide, more broadcasters use Avid's NetStation and NewsView newsroom computer
systems than any other news management product.
About Avid's Broadcast Products
Building on its reputation as a pioneer in disk-based editing with the Media Composer system,
today Avid supports more than 1,100 broadcast facilities with its powerful, easy-to-use software
and systems. Avid's broadcast products include recording, editing and playback systems,
newsroom computer systems, server-based workgroup video production systems and graphics
software. Using its field-proven standalone applications as the foundation, Avid is also
revolutionizing the digital news gathering process by offering the only client/server production
system available to take broadcasters all the way from recording, to editing, to playback without
using tape. Whether implemented as point solutions or integrated into an all-digital news
production process, Avid's broadcast products are designed to provide broadcasters with
increased productivity and operating efficiencies. |
