CMGI Breaks the Bank
sidebar: CMGI's Anatomy
CMGI Inc. is broken into three sectors:
The Internet Group, @Venture, and Direct Marketing
Internet Group
Company name
Business
CMGI affiliation
Location
Activerse Inc.
Applications for network- based communication
wholly owned1
Austin, Texas
ADSmart Corp.2
Web advertising technology and services
wholly owned
Andover, Mass.
Engage Technologies Inc. 3
Web visitor profiling for use in online marketing
wholly owned
Andover, Mass.
Magnitude Network LLC
Online broadcasting technology and services for radio and media outlets
majority owned
Chicago
NaviNet Inc.
Network services for ISPs
wholly owned
Andover, Mass.
NaviSite Inc.
Enterprise hosting and Internet server management
wholly owned
Andover, Mass.
Planet Direct Corp.4
Free consumer service providing personalized Web content
wholly owned
Andover, Mass.
ZineZone5
Free consumer service for creating Web content and communities
majority owned
Woburn, Mass.
1. Acquisition pending as of March 29, 1999. 2. 2CAN Media Inc. to be acquired and combined with ADSmart. 3. Internet Profiles Corp. to be acquired and combined with Engage Technologies. 4. Planet Direct acquired InfoMation Publishing Inc. on Sept. 14, 1998. 5. ZineZone is a brand of The Password Internet Publishing Corp.
@Ventures top
Company name
CMGI affiliation
Location
Ancestry.com Inc.
minority investment
Orem, Utah
Asimba Inc.
minority investment
Mountain View, Calif.
Blaxxun Interactive Inc.
61% owned
Munich, Germany
Chemdex Corp.
16% owned
Palo Alto, Calif.
Critical Path Inc.
7% owned
San Francisco
Furniture.com Inc.
minority investment
Worcester, Mass.
GeoCities*
28% owned
Marina del Rey, Calif.
KOZ.com Inc.
7% owned
Durham, N.C.
Lycos Inc.
20% owned
Waltham, Mass.
MotherNature.com Inc.
17% owned
Acton, Mass.
OneCore Financial Network Inc.
minority investment
Woburn, Mass.
ONElist Inc.
minority investment
Belmont, Calif.
Raging Bull Inc.
minority investment
Andover, Mass.
Silknet Software Inc.
24% owned
Manchester, N.H.
Softway Systems Inc.
7% owned
San Francisco
Speech Machines
22% owned
Redwood City, Calif.
ThingWorld.com LLC
42% owned
Newton, Mass.
TicketsLive Corp.
14% owned
Dewitt, NY
Universal Learning Technology
12% owned
Peabody, Mass.
Vicinity Corp.
42% owned
Palo Alto, Calif.
Virtual Ink Inc.
minority investment
Boston
Visto Corp.
6% owned
Mountain View, Calif.
* Yahoo Inc. announced acquisition of GeoCities on Jan. 28, 1999.
Direct Marketing top
Company name
CMGI affiliation
Location
CMG Direct Corp.1
wholly owned
Wilmington, Mass.
InSolutions Inc.2
wholly owned
Santa Clara, Calif.
On-Demand Solutions Inc.2
wholly owned
Wilmington, Mass.
SalesLink Corp.
wholly owned
Boston
1. On March 10, 1999, Marketing Services Group Inc., New York, announced agreement to acquire CMG Direct. 2. InSolutions and On-Demand Solutions to be integrated into SalesLink Corp.
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