MAY INVESTOR NEWSLETTER :
The PlayStar Investor First Issue - May 7, 1999 ___________________________________________________________
Welcome all PlayStar Investors!
We are sure you will find our new twice monthly newsletter, the PlayStar Investor, enjoyable, informative, and a nice change of pace from what one investor referred to as "The Dark Ages"!
As many of you already know, PlayStar's new CEO, Stuart Brazier, is working aggressively to push this company ahead of the pack, and bring up what we all believe is a very undervalued stock. The anticipated launch of the QuickConnect Associate and Master Associate licensing programs is one major step in that direction. Stuart's efforts to open the lines of communications between PlayStar and its investors, have also brought about this newsletter.
Significant progress is also being made in the area of casino marketing and web site re-vamping. Good news all around, and more details are available in this newsletter as well as PlayStar's casino newsletter "Players' Edge" - if you haven't subscribed to it yet, you can do so by sending a blank email to playersedge-subscribe@antigua.org, or by opening up a pCash Account from the casino web site at antigua.org.
If you have any questions, comments or suggestions for PlayStar or about this newsletter, we want to hear them! Please direct your emails to ir@playstar.com.
Thanks for your support and interest - together, let's make PlayStar a winner!!
The PlayStar Team playstar.com PLAYSTAR (PSCKF) - SMART INVESTING! ___________________________________________________________
IN THIS NEWSLETTER:
PlayStar's New Management Team . . . . . . . . a who's who The Latest SEC Filing . . . . . . . . . . . . . goodbye "E" The Latest Press Release . . . . .for those who haven't yet had a gander Message from the CEO . . . . . . . . . . the inside scoop! Casino Marketing . . . . . . . promotions underway already Your Questions Answered . . . . got a question? Find your answer here. A Final Note . . . . . . . . . . . . . re: this newsletter ___________________________________________________________
NEW MANAGEMENT
It's important to know who's steering the ship, no? Here are the contacts:
Stuart Brazier CEO & President Email: stuart@playstar.com
William Tucker (a.k.a. "The Jolly Green Giant") SEC, Accounting, Legal Compliance Issues Email: jgg@playstar.com
Glynn Grummett Casino Operation, Bookkeeping, Banking, Sales Email: glynn@playstar.com
Jana Korim Casino Marketing & Customer Support Email: jana@playstar.com ___________________________________________________________
THE LATEST SEC FILING
If you haven't been over to Edgar's yet, have a look at:
sec.gov
Although a full formal press release has not been issued about this, the effect is that our PSCKE symbol (the "E" assigned due to late filing) has now returned to the more agreeable, PSCKF. ___________________________________________________________
THE LATEST PRESS RELEASE
If you have received this newsletter, then you are also on our Press Release mailing list. Late breaking news can always be found in your inbox immediately after posting - is that service or what? If you prefer to receive Press Releases by fax instead of, or in addition to, your email copy, let us know at ir@playstar.com
April 26/99 release: playstar.com
Besides Canadian Corporate News and Business Wire, an email copy of our last press release was also sent to 20,000 brokers and investors via Canada Stockwatch. A hard copy of the press release was included in a weekly magazine distributed by Canada Stockwatch, reaching brokers and investors across Canada. ___________________________________________________________
MESSAGE FROM THE CEO
Yes, goodbye E and now for some SMART INVESTING!
It is one month since I joined PlayStar. While it has been a challenging month, it has been a very productive month. Over the coming weeks you shall find out why.
With this first newsletter, I would like to thank those of you that have communicated your thoughts on how we can become a better organization. In answering your questions, I have found that new questions have been spawned. I have absorbed your comments and will incorporate many of your suggestions in the future.
I would also like to thank Jana Korim, our Customer Support Manager, for tackling two newsletters at once - "the Players' Edge" and "the PlayStar Investor." Jana designed the format, did the research, wrote the content, obtained feedback from PlayStar staff, and dealt with my stream of comments.
I am sure you will agree that the "Players' Edge" and "The PlayStar Investor" will be valuable tools in pushing this company to success.
The "PlayStar Investor" is designed to inform you on what we are doing as a company. It is a platform to provide you with knowledge - knowledge on our market, our products, our services, our staff, our strategies, and even on our competition. More importantly, it will be a platform to answer your questions.
In every issue, I will choose a subject that is an important component of our business. This may include divulging a business strategy or expanding upon a news release. With this information, you can make informed decisions on your investments.
'As informed investors, you represent a resource because you have the power to let us know what you need to feel comfortable as investors. If you do not like something, let us know. You will find that I do not like to sweep problems under the carpet. Problems have to be dealt with as quickly and cost effectively as possible. On that note, I would like to give you my thoughts on PSCKF...
A stock price is very dependent upon the laws of supply and demand. Currently, and in comparison to AOL for example, there is little demand for PlayStar stock. This is because fewer people are aware of PlayStar. I am mindful of this fact and intend to take steps to increase PlayStar's profile in the investment community in the next few months. I will do this by ensuring increased media awareness.
With the launch of the QuickConnect program, there are the makings of a story with broad appeal - legal, marketing, technology, business, etc. Thousands of webmasters can own their own "Casino Gateway" for free. Imagine walking up to the biggest casino in Las Vegas, knocking a hole in the wall, framing a doorway, and earning a commission on the losses of all those that walk through the new door. Impossible!
What about those astute gamblers that sign-up as QuickConnect Associate so they can get a commission on their losses. The gambling rebate program? If it isn't broke, we are going to break it. Our vision is to turn the gambling world upside down. Why? Because I know the media love these kinds of stories.
I believe we can do it but it is for you to decide. In any event, print out a copy of this newsletter and "Spread the Word" about PSCKF. On that note, and as a high priority, I welcome any suggestions you may have on a new trading symbol for PlayStar.
Regards,
Stuart
PS - If you do not have e-mail, we will fax you a copy - if you do not have a fax machine, we will mail you a copy. Let us know what you need. ___________________________________________________________
CASINO MARKETING
Have you seen the new casino site?
In a move to give the casino more international appeal and prepare for global licensing, the "Antigua" has been dropped and "PlayStar" has been added. The site has been re-vamped, and the PlayStar Casino graphics will continue to be refined and enhanced, on an ongoing basis.
Despite the fact that there has been virtually no promotion or marketing of the casino, revenues and new members have been steadily increasing. This is definitely encouraging and makes a positive statement about the quality of the site in general. Even so, we're making efforts to help the casino generate those revenues and memberships, even faster.
The new PlayStar Casino is actively communicating with its customer base by way of direct email and posted announcements to the site. The first issue of the Players' Edge casino newsletter has already been sent out to some 3,000 players, and added to the web site under a new link entitled "News". There are 4 new links on the site in total, created to better organize information on the site, and make navigation faster and easier.
The newsletter announces the start of 2 Contests and an all-new Referral Comp Program designed to attract new players by word-of-mouth advertising and the incentive of pCash bonuses. In addition, there are various other opportunities for players to make some money, while providing PlayStar Casino with valuable customer feedback.
Look for an update on contest results, player responses, and casino changes in the next PlayStar Investor newsletter.
If you are not on the subscription list for Player's Edge, the casino's monthly newsletter, you can start receiving issues by opening up a pCash Account, sending a blank email to playersedge-subscribe@antigua.org. You can also check the PlayStar Casino web site under "News", for a posted copy. ___________________________________________________________
YOUR QUESTIONS ANSWERED
QUESTION - What are the outstanding shares and warrants etc?
ANSWER - There are 38,972,644 Common Shares, 6,500,000 Warrants and 4,668,000 Options.
QUESTION - What is the Public Float?
ANSWER - We believe the Public Float is around 25,000,000 Shares
QUESTION - Do any analysts follow the company at present?
ANSWER - There are no analysts currently following the company. However, and based on performance, we expect to convince analysts to follow this stock.
QUESTION - What are the earnings projections for 1999, 2000, 2001?
ANSWER - We are currently revising business plans for PlayStar Casino and NetEngine. Recent developments have made current plans obsolete as new products and services are being added to the company's offering. In addition, management will wait for the preliminary responses to the launch of the QuickConnect program so that projections are founded in fact as opposed to wishful thinking.
QUESTION - Confirmation that you are fully reporting and when your quarter and year end?
ANSWER - We are a fully reporting company. Our September 98 and December 98 quarterly filings have been completed. In the next thirty days we will be releasing our March 99 quarterly filings. Our year-end is June 99.
QUESTION - Could you please tell me how many people or companies have signed on using your QuickConnect program?
ANSWER - While the QuickConnect program was announced in December 98, we are incorporating the tracking and reporting functions into CashEngine. This development will create a unique product offering in the world of credit card processing. We have a few QuickConnect Beta testing sites ready to go but we are not aggressively recruiting associates. Our credibility cannot be compromised by another premature announcement. We are confident that with the displayed interest in QuickConnect, rapid growth will be achieved.
QUESTION - Are you debt free at the present?
ANSWER - Yes, we are debt free and we have cash on hand. With an increased stock price, we are anticipating over $5,000,000 worth of warrants to be exercised.
QUESTION - Are there any merger or acquisition plans?
ANSWER - There are plans to grow through acquisitions but there are no plans to merge. To be effective however, management reserves the right to be flexible and change its strategy to suit the volatile world of the Internet. As a result, an opportunity to merge in the future may be explored.
QUESTION - Will you be looking for a NASDAQ listing in the future?
ANSWER - Our objective is to get off of the OTC:BB and onto NASDAQ. This will be achieved by meeting the Listing requirements for The NASDAQ SmallCap Market:
* Net tangible assets1 of $4 million, or market capitalization of $50 million, or $750,000 in net income for two of the last three years * Public float of one million shares * $5 million market value for the public float * 300 shareholders * $4 minimum bid price * Three market makers * Operating history of one year or a market capitalization of $50 million * Corporate Governance Standards such as: requiring a minimum of two independent directors on its board of directors; establishing and maintaining an audit committee with a majority of independent directors; holding an annual shareholders meeting; soliciting proxies for all meetings of shareholders; distributing annual and interim reports; utilizing the company's audit committee or a comparable body to review potential conflicts of interest; and requiring shareholder approval for certain actions
QUESTION - Do you follow any message board discussions on the company on Ragingbull.com or Silicon Investor?
ANSWER - Yes we do and we do it with interest.
If you haven't found what you're looking for in this issue's selections, just drop either Stuart Brazier (stuart@playstar.com) or Jana Korim (jana@playstar.com) an email. We'll do our best to answer your questions, but as you know, in the interest of company strategy and security issues, we may not be able to comment on some things. ___________________________________________________________
A FINAL NOTE
This issue is an early release. The next issue of The PlayStar Investor will be out on May 30th as per our regular release schedule of the 15th and 30th of every month. Email us! We'd be happy to answer your questions, comments, or concerns between issues, and we really enjoy getting your feedback. ___________________________________________________________
You have received this newsletter by request. If you wish to unsubscribe at any time, just send a blank email to irnews-unsubscribe@playstar.com.
For latest on casino developments, subscribe to PlayStar Casino's newsletter by sending a blank email to playersedge-subscribe@antigua.org
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