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Non-Tech : Iomega Thread without Iomega

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To: BBG who wrote (9922)5/14/1999 12:33:00 PM
From: Pacing The Cage  Read Replies (1) of 10072
 
I think that people are forgetting the prime selling points. Convenience and familiarity.

We can get too caught up with the cost/Mb arguments (which are valid, and should be discussed) and forget about what motivates most people.

I have friends that own Sony Mavica cameras, not because they are the highest quality available, but because they save the pictures onto a floppy disk for them.

They are accustomed to the idea of film. You shoot a roll, take the exposed 'film' out and drop it into your pocket then reload and do it again.

They LIKE the idea and security of keeping disks with pictures of little Bubba in their drawer at home, just like they do with all of those pictures from years ago that they have in the closet. It feels natural to them.

They also LIKE the idea of not running out of 'film' while they are off on vacation, and if they happen to run low on 'film', they can just run down to the local grocery or drugstore and buy more.

If the pictures of Clik! disk packaging that have been posted here in the past are accurate, I can picture them hanging on the little peg next to the 35mm film down at the local drugstore and looking like they belong there.

I believe that this is the real strength behind Clik!

-Ken
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