e-Commerce the Next 100 Months...... Message Board

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Strategies & Market Trends : e-Commerce the Next 100 Months......

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To: AugustWest who wrote (2581)	5/15/1999 2:05:00 PM
From: CanynGirl	Read Replies (1) of 2882

Allen's e-commerce vision: bulk buying for the little guy Mercata.com brings co-op model to Web By Bob Sullivan MSNBC BELLEVUE, Wash., May 14 — Paul Allen isn't just launching another e-commerce arena when Mercata.com opens its doors on Monday. He's going to try to turn the entire retail sales world on its head. Mercata, which is 100 percent funded by Allen's Vulcan Ventures Inc., is an effort to bring the the co-operative buying model to the Internet. The company's mantra: turn e-commerce into we-commerce. THE IDEA IS SIMPLE: bundle purchase requests from like-minded consumers, who already have a habit of finding each other on the Internet, and negotiate bulk discounts from manufacturers. msnbc.com

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