SEDONA Corp. Selected by Acxiom Corp. to Demonstrate Solutions at Major Media Event for the Acxiom Data Network
LIMERICK, Pa--(BUSINESS WIRE)--May 18, 1999--
Sedona chosen as a key Acxiom channel partner for demonstrating its innovative technology solutions which utilize the Acxiom Data Network
SEDONA Corporation (NASDAQ: SDNA) is currently participating in a two day major media event with Acxiom Corporation(TM) (NASDAQ: ACXM) designed to inform and update financial and industry analysts on the Acxiom Data Network(SM). Sedona is one of nine channel partners selected to present at the event based on its visionary product solutions. Sedona will demonstrate the Acxiom Data Network "Data Enabled" applications of SpatialVision and SpatialLink products for Customer Relationship Management (CRM) solutions.
The two-part event is hosted and led by Charles D. Morgan, Acxiom Chairman and Company Leader, and Mark Theilken, Acxiom Data Products Group Leader. A luncheon meeting is being held today in New York City for financial analysts and media. The Keynote speaker is Dr. Tony Picardi, Group VP of International Data Corporation's Worldwide Software Research. On May 19th, a breakfast meeting will be held in Boston for industry analysts and media. Marc Singer, a principal in the San Francisco office of McKinsey & Company, Inc and co-author of "Net Worth: Shaping Markets When Customers Make the Rules", will be the keynote speaker for this event. Both sessions are to be selectively webcast to maximize exposure.
According to Mark Theilken, "This is the first such event where we included our channel partners in a presentation to demonstrate the benefit of Acxiom Data Network data-enabled applications. Sedona's products were a natural choice to include in the demonstrations, because of the powerful visual impact that SpatialVision portrays when used for data analysis. Sedona's geographic analysis and visualization capabilities are superb decision support aides for CRM solutions and environments".
"We are extremely pleased to have this opportunity to present our products and solutions at such an important event for Acxiom" said Larry Osterwise, CEO and a Director of SEDONA. "Our selection as a participant is indicative of SEDONA's commitment to this partnership and our goal of offering the most advanced business intelligence solutions. Business enabling technologies like those developed under this relationship are quickly becoming fundamental tools for ensuring one's competitive advantage within their industry. That suggests great promise for our SpatialVision and SpatialLink product offerings."
About Acxiom Corp...
Acxiom provides a wide spectrum of data products, data integration services, mailing list services, modeling and analysis, and information technology outsourcing services, as well as data warehousing and decision support services to major U.S. and international firms. Acxiom is a member of the Direct Marketing Association (DMA), the Individual Reference Services Group (IRSG), and the Online Privacy Alliance (OPA). Acxiom supports the Fair Information Practices standards of these organizations. Founded in 1969, Acxiom is headquartered in Little Rock, Arkansas, with operations throughout the United States and in the United Kingdom, France and Spain. Acxiom's World Wide Web address is (URL) acxiom.com or e-mail to info@acxiom.com. Acxiom's toll free number is 1-800-922-9466. Acxiom is a registered trademark of Acxiom RTC, Inc. and Acxiom Data Network is a service mark of Acxiom Corporation.
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