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Technology Stocks : Phoenix Technologies (PTEC)

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To: Stu Bishop who wrote (3318)5/18/1999 7:14:00 PM
From: John B. Dillon  Read Replies (1) of 3624
 
Stu,

Thanks for your comment and question, because I think it is very relevant. PTEC needs to get their message across so investors can understand what they sell. I bet 95% of the people who read that press release don't have a clue what it means, let alone understand what the potential for sales are.(Jules point)

Laurent,

Stop talking to engineers in the Press Releases. Stop talking alphabet soup and keep the message sweet and short like I suggest below.

The MAC core is embedded software that reduces the size, weight, power and complexities of ethernet products while significantly reducing the time to market.

Keep the message simple.

jd
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