RDIM: New Web Portal announced. Just wish more people would take the time to grasp the significance of all they are doing. It is impressive from the infrastructure development to the "locking" up of as many as 2 million plus warehouse customers through intended acquisition, to their incredibly convenient and powerful search engine for direct customer to manufacturer pricing, all to be done with personal customer service in mind.
Remember, too, when the warehouse deals are finalized they also will own the physical locations, which is important for bigger items like furnitute. This is NOT just an E-Commerce model.
DAVE
PS- as always do your own DD
SOUTHBURY, CONN. (May 20) BUSINESS WIRE -May 20, 1999--HouseHold
Direct, Inc. householddirect.com (formerly RDI Marketing,
Inc.) (OTCBB:RDIM) announced on Wednesday that it will be launching a
new web portal aimed specifically at affinity markets on the Internet.
The niche portal is being developed as a gateway to the Internet for
groups of individuals with specifically defined interests, and is being
tailored to the requirements of intelligent shoppers.
This stage of development offers tremendous profit potential for
HouseHold Direct and our vendor partners, and will be expanded into
communities of interest that further a consumer shopping experience.
An Internet portal is a hub or gateway to the Internet, such as Excite
(Nasdaq:XCIT), Lycos (Nasdaq:LCOS), Go2Net (Nasdaq:GNET) and Infoseek
(Nasdaq:SEEK), that offers a range of features and services for web
visitors. Rather than general interest portals, the Company will offer
information and service to specific interest groups, which will be
geared towards shopping content-rich web communities similar to
geocities.com (Nasdaq:GCTY), chat information. These
specific portal topics resemble iVillage.com and Women.com, which focus
on the interests of women.
When operational, the HouseHold Direct portal will also offer some of
the web's most popular services, similar to: Hotmail (Nasdaq:MSFT) for
free e-mail services, communities talkcity.com, and
auctions, as those offered on e-bay.com (Nasdaq:EBAY) and
ubid.com (Nasdaq:UBID).
HouseHold Direct is working to create the largest single source of
discounted consumer transactions in the world. This will be
accomplished by harnessing the massive buying power of those smart
consumers who have joined a membership organization into a cohesive
network where HouseHold Direct can manage specific shopping requests
and facilitate purchases directly from the manufacturer, thereby
eliminating normal retail and wholesale mark-ups.
As a publicly held corporation, HouseHold Direct combines physical
member service locations with new technology that will bring existing
interactive shopping right to the home.
Using refined data warehousing and management systems, the Company can
service each individual consumer as a personal entity, thus catering to
their personal preferences. HouseHold Direct members are "varsity
shoppers" who understand both value and service. They pay a fee to have
access to specialized information, services and prices that are
tailored to their own individual wants and needs, and that are not
available to the general public.
For additional investor or media information, or to have your name and
address included on the Company mailing list, please address all
inquiries to info@householddirect.com.
Interested parties may contact Sierra Communications Corporation, toll
free 877-797-7979 or e-mail to ely7@gte.net.
For more on-line investor information, go to
internetstockmarket.com.
Safe Harbor for Forward-Looking Statements: Except for historical
information contained herein, the statements in this press release are
forward-looking statements that are made pursuant to the safe harbor
provisions of the Private Securities Reform Act of 1995.
Forward-looking statements involve known and unknown risks and
uncertainties, which may cause the company's actual results in the
future periods to differ materially from forecasted results. These
risks and uncertainties include, among other things, product price
volatility, product demand, market competition, risk inherent in the
company's domestic and international operations, imprecision in
estimating product reserves and the company's ability to replace and
expand its holdings.
-0- sdg/ny*
CONTACT: Sierra Communications Corp.
Ely Alon
877-797-7979
KEYWORD: CONNECTICUT
INDUSTRY KEYWORD: COMED COMPUTERS/ELECTRONICS
INTERACTIVE/MULTIMEDIA/INTERNET RETAIL Today's News On The Net -
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