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To: NOvice who wrote (11372)3/12/1997 8:52:00 PM
From: John Rieman   of 50808
 
Cube is here...........................

Wednesday March 12 7:32 AM EDT

Data Translation's Broadway to offer VDOnet's Software

LOS ANGELES--(BUSINESS WIRE)--March 12, 1997--Spring Internet World '97 Booth no. 6028, LA Convention Center--

Broadway Will Bundle VDOLive Software In A Complete,

Easy-To-Use Solution For Creating And Delivering

Streaming Internet Video

Data Translation Inc today announced that it has signed a Memorandum of Understanding with VDOnet Corp. to include trial versions of VDOLive software with the Broadway video system. This agreement will provide Broadway users with a complete creation and delivery solution for streaming Internet video for under $1,000 (USD). Data Translation has also agreed to resell a full version of VDOLive with additional streaming capabilities. Following the announcement of this strategic alliance here today at Spring Internet World '97, Data Translation began demonstrations at their booth of Broadway-created video streamed in real time with VDOLive software.

Broadway is Data Translation's award-winning, easy-to-use MPEG video creation solution for adding full-motion video on web sites and in presentations and computer-based training. By bundling VDOnet's technology, Broadway delivers the capabilities for web site authors to produce full-motion, streamable video at an affordable price point of $995 (suggested US list). Broadway bundled with VDOLive gives users the added flexibility to create both streaming video for real-time Internet or corporate intranet viewing. This combination of options affords web clients the luxury of previewing video clips in real time via streaming technology. After this real-time preview, web clients can then decide if they want the full file of VHS-quality video, then actually download that file for more detailed viewing and local storage.

"We are pleased to have the opportunity to combine the award-winning products of both companies into a solution that makes web video easy," said Fred Molinari, president of Data Translation. "Leveraging VDOnet's expertise in video for networks with the Broadway video system will continue to propel Data Translation's leadership position in the Internet video revolution. This alliance underscores Broadway's commitment to supporting the burgeoning multimedia delivery methods for the web as well as a demonstration of our active role in fostering the convergence of video, voice, and data on the Internet."

"VDOnet is commited to enabling producers to easily offer video content on the Web," said Asaf Mohr, chairman of VDOnet. "Partnerships with companies like Data Translation are an important part of this strategy."

The Broadway/VDOnet bundle will also include a trial VDOnet server for offering streamed video on demand over the Internet, which will allow limited streaming capabilities. Users will be given an upgrade path for adding more VDOLive server functionality at an additional cost. Broadway will be available bundled with the trial version of VDOLive for no additional cost beginning in the third quarter of 1997.

BROADWAY BACKGROUND

The award-winning Broadway video capture/encode and edit system is the first truly easy-to-use, cost-effective tool for the creation of full-motion, 30 frames per second video for Internet and intranet sites on the World Wide Web, multimedia business presentations, CD-ROM titles, and kiosks. Broadway's plug-and-play half-size PCI card, intuitive user interface, and $995 (USD) suggested price make it simple to produce quality MPEG video in less time and at a fraction of the cost of other MPEG encoding systems. Broadway product information is obtainable via the World Wide Web at b-way.com .

DATA TRANSLATION BACKGROUND

Data Translation Inc is a world leader in the design, manufacture and marketing of high performance digital video, multimedia, digital signal processing and data acquisition hardware, software and systems. Founded in 1973 and headquartered in Marlboro, Mass., the company is at the forefront in the development of standards-based digital video editing and playback systems that offer significant price and performance advantages over competing products.

VDOnet BACKGROUND

VDOnet Corporation, based in Palo Alto, Calif., has developed both fundamental technology and compelling products for video broadcasting and video telephony over computer networks of any bandwidth, and for use over public internets or private intranets. VDOnet was founded in 1995 and today has offices in the U.S., Israel, and Japan. Its investors are Microsoft Corporation, U.S. WEST Media Group, NYNEX, Battery Ventures, and private sources. VDOnet's URL is vdo.net .

Broadway is a trademark of Data Translation Inc. All other products mentioned are trademarks or registered trademarks of their respective holders.

CONTACT: Data Translation
Rich Teplitsky
508-481-3700 x583
rteplitsky@datx.com
b-way.com
or
LNS Communications (for Data Translation)
Leigh Dally
617-577-9777
ldally@lnscom.com
or
Roeder-Johnson Corporation (for VDOnet)
Abigail Johnson/Mike Brogan
415-802-1850
abigail@roederj.com
mike@roederj.com
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