Formerly About Advanced Micro Devices Message Board

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Politics : Formerly About Advanced Micro Devices

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To: Yougang Xiao who wrote (59853)	5/27/1999 8:44:00 PM
From: Yougang Xiao	of 1577750

<<To survive long term, AMD has admitted that it needs to get the average selling price, or ASP, of its chips in the $100 range -- something that it has failed to do for some time. "It's no secret that our ASPs are not where we would want them to be," said AMD's Allen. "Certainly, we will do no better than $78 [this quarter], given the pressure in the marketplace." In other words, while it fights to maintain its market share at the low-end, AMD needs to grab PC power users, who will pay extra for top-of-the-line technology.>> zdnet.com

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