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Technology Stocks : ITURF Inc. ( NASDAQ:TURF )

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To: Susan Saline who wrote (367)5/28/1999 11:24:00 AM
From: Lane Hall-Witt   of 614
 
Yes. It's also a great intermediate- or long-term buy at this level. I've been in and out of TURF and bought back in again this morning. The demographics are perfect: if you don't think so, consider all of the teen shows the networks are releasing this year. The current Newsweek has an article called "The Teen-Crazy Fall Schedule" -- discussing "Popular" (WB), "Manchester Prep" (Fox), "Freaks and Geeks" (NBC), and "Roswell" (WB). There's a ton of money in this demographic. The relationship with DLIA (including its immense marketing database) gives TURF a great competitive advantage. The recent deal with AOL is a winner. I really like the potential here.
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